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Marketing Operations Specialist

hace 2 meses

Colombia Addi A tiempo completo
{"h3":{"text":"About Addi"},"p":{"text":"At Addi, we're revolutionizing credit and banking in Latin America by providing fair, simple, and affordable financial services. Our mission is to empower our clients, treating them with dignity, and building financial freedom. We've already served millions of clients and disbursed millions of dollars since our launch in 2019. As a full-stack startup, we've built our core systems and processes from scratch. Our technology and analytics platform will drive our progress in the years to come. We're committed to working and living our five core values: A company of owners inspiring colleagues, we pull rabbits out of hats, we care and we trust, act with integrity, win today every day, and scale exponentially. We're backed by top investors, including Andreessen Horowitz, Monashees, Village Global, and individual angels like Kevin Ryan, Josh Abramowitz, and Scott Weiss. Job Summary We're seeking a Marketing Operations Specialist to manage and optimize our marketing operations, with a strong emphasis on CRM management, data analysis, and coordination across teams. The ideal candidate will have a background in marketing operations, CRM tools, Excel, and logistics, ensuring seamless execution of our marketing strategies. Key Responsibilities
  • \t
  • Effectively manage CRM platforms, develop and build campaigns, analyze data, and optimize workflows to enhance customer engagement and marketing efficiency. \t
  • Pull, analyze, and interpret data from various sources to inform marketing strategies. Create reports and presentations that communicate insights clearly and support decision-making across the team. \t
  • Work closely with internal teams, including design, product, legal, and sales, to ensure alignment and efficiency in executing marketing campaigns. Coordinate the creation of Terms and Conditions, manage logistics, and support the smooth rollout of marketing initiatives. \t
  • Identify process improvements to streamline marketing operations, enhance collaboration, and ensure timely delivery of projects. Adapt to changing priorities and manage multiple tasks efficiently. \
Requirements
  • \t
  • Bachelor's degree in Advertising, Marketing, Communication, or a related field. \t
  • Minimum of 1 year of experience in a marketing operations role. \t
  • Experience with CRM tools such as Braze, Hubspot, or Salesforce. Ability to build, manage, and optimize marketing campaigns within these platforms. \t
  • Strong data analysis abilities, with experience in Excel and other data management tools. \t
  • Excellent writing and presentation skills. Ability to clearly communicate complex information to various stakeholders and produce well-structured documents. \t
  • Strong organizational and time management skills. Ability to work independently and as part of a team in a fast-paced, dynamic environment. Adaptability to quickly changing priorities and requirements. \
What We Offer
  • \t
  • Work on a problem that matters and help change customers' lives. \t
  • Build a lasting company from the very beginning, helping define every aspect of it. \t
  • Massive market opportunity ahead of us; we are growing faster than pretty much any other fintech lender was at our stage. \t
  • Work alongside a great and diverse team that cares about what we are doing and how we are doing it. \t
  • Generous compensation, including equity, 100% health insurance (and 100% for dependents), flexible time-off, learning budget. \
"}