Senior Paid Social Media Analyst

hace 6 días

Bogotá, Bogotá D.E., Colombia Publicis Groupe A tiempo completo

Job Summary

We are seeking a highly skilled Social Media Analyst to join our team at Publicis Groupe. As a key member of our digital marketing team, you will be responsible for leading the development and implementation of paid social media campaigns for our clients.

Key Responsibilities

  • Develop and execute comprehensive paid social media strategies to achieve client goals and objectives.
  • Manage and optimize social media campaigns across multiple platforms, including Facebook, Instagram, Twitter, and LinkedIn.
  • Conduct thorough analysis of campaign performance and provide data-driven insights to inform future campaign decisions.
  • Collaborate with cross-functional teams, including creative, media, and analytics, to ensure seamless campaign execution.
  • Stay up-to-date with the latest social media trends, best practices, and platform updates to ensure our campaigns are always on the cutting edge.

Requirements

  • 2-3+ years of experience in digital marketing, with a focus on paid social media.
  • Proven track record of success in developing and executing effective paid social media campaigns.
  • Strong analytical and problem-solving skills, with the ability to interpret complex data and make data-driven decisions.
  • Excellent communication and project management skills, with the ability to work effectively with cross-functional teams.
  • English language proficiency (B2+ or higher).

What We Offer

  • A dynamic and collaborative work environment with a team of experienced digital marketing professionals.
  • Opportunities for professional growth and development, including training and certification programs.
  • A comprehensive benefits package, including health insurance, retirement plan, and paid time off.
  • A competitive salary and bonus structure, based on individual and team performance.

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