Senior Marketing Strategist for Central America
hace 2 semanas
We are Lenovo, a global technology leader. We own what we do and WOW our customers. With a revenue of $57 billion, ranked #248 in the Fortune Global 500, and serving millions daily in 180 markets, we're committed to delivering Smarter Technology for All. Our portfolio includes AI-enabled, AI-ready, and AI-optimized devices, infrastructure, software, solutions, and services.
Job Summary:
The Marketing Lead for Central America & Caribbean will shape and drive regional marketing strategy across B2B and B2C segments, aligning business objectives with execution to achieve impactful results. This role requires strategic thinking, managing complex budgets, and working closely with external agencies to ensure brand growth, sales tracking, and performance within the region.
- Develop, implement, and oversee the Central America & Caribbean marketing plan, ensuring alignment between long-term vision and day-to-day execution for both B2B and B2C segments.
- Manage and optimize the local marketing budget to maximize ROI and support organizational objectives.
- Oversight and close collaboration with Trade Marketing field force team in several countries, fostering a collaborative environment and guidance to drive high performance.
- Relationship management with external marketing and communications agencies (PR, Digital, Creative, Events, Trade) ensuring deliverables align with brand standards and market goals.
- Track, analyze, and evaluate key metrics for all marketing activities, providing actionable insights and detailed reports to senior leadership.
You will collaborate with cross-functional teams, including sales and product, to align marketing initiatives with broader business goals. Staying informed of local market trends and competitive insights is essential to adapting strategies to meet evolving demands.
Qualifications:- Bachelor's degree in Marketing, Business Administration, or equivalent experience.
- 3-5 years of professional experience in a similar role, preferably in a commercial or B2B environment.
- Bilingual proficiency: business fluency in English and Spanish.
- Project management skills with strong organizational abilities, experience in managing multiple projects simultaneously.
- Strategic thinking: ability to develop and execute strategic programs with a focus on measurable outcomes.
- Collaboration skills: proven ability to work effectively in cross-functional teams.
- Analytical skills: proficient in analyzing program success metrics to drive informed decisions and improvements.
#Estimated annual salary range: $80,000 - $110,000 based on location and experience.
-
Central America Regional Marketing Strategist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia Lenovo A tiempo completoWe are Lenovo, a global technology powerhouse with a bold vision to deliver Smarter Technology for All. Our team is responsible for shaping the regional marketing and communications strategy across B2B and B2C segments in Central America and the Caribbean. The ideal candidate will have 3-5 years of experience in a similar role and be fluent in English and...
-
Bogotá, Bogotá D.E., Colombia Lenovo A tiempo completoWe are Lenovo, a global technology powerhouse with a vision to deliver Smarter Technology for All.As a Senior Regional Marketing Manager for Central America and Caribbean, you will play a key role in shaping the regional marketing and communications strategy across B2B and B2C segments. Your primary responsibility will be to align business objectives with...
-
Dynamic Sales Leader for Central America
hace 4 semanas
Bogotá, Bogotá D.E., Colombia Dsm-Firmenich A tiempo completoJob Title : Dynamic Sales Leader for Central America Job type : Hybrid Level : P15 In this exciting role, you will lead the implementation of winning flavors solutions for our clients to defend existing business and drive further business growth in close collaboration with a team of talented professionals.About UsDsm-Firmenich is a Swiss-Dutch company...
-
Senior Marketing Strategist
hace 1 mes
Bogotá, Bogotá D.E., Colombia Agileengine A tiempo completoJob Title: Senior Marketing StrategistAbout the Job:We are seeking a highly skilled Senior Marketing Strategist to join our team at Agileengine. This is an exciting opportunity for someone to work in a fast-paced environment and contribute to the success of our marketing efforts.About Us:Agileengine is a leading company in the tech industry, known for our...
-
Bogotá, Bogotá D.E., Colombia Yankee Candle A tiempo completoJob OverviewWe are seeking a highly skilled Senior Marketing Strategist to lead the marketing and communications efforts for our Home Appliances and Commercial business unit. As a key member of our team, you will be responsible for developing and executing marketing strategies that drive growth, increase brand awareness, and enhance customer engagement.
-
Digital Engagement Strategist for Social Impact
hace 2 semanas
Bogotá, Bogotá D.E., Colombia Higher Heights For America A tiempo completoAbout UsHigher Heights for America is a leading national organization dedicated to harnessing the power of Black women to expand their elected representation and voting participation, and advance progressive policies. Our mission includes investing in the next generation of political leaders, organizing and mobilizing the power of Black women voters, and...
-
Senior Marketing Strategist, Colombia
hace 4 semanas
Bogotá, Bogotá D.E., Colombia Worldcoin A tiempo completoAbout the OpportunityThe Senior Marketing Strategist will develop and execute on-the-ground marketing campaigns to drive signups, grow community, increase brand awareness, and elevate the user verification experience.
-
Digital Marketing Strategist for Revenue Growth
hace 4 semanas
Bogotá, Bogotá D.E., Colombia Adidas A tiempo completoAbout the RoleWe are seeking a highly skilled Digital Marketing Strategist for Revenue Growth to join our team in Bogota, Colombia. This is an exciting opportunity to drive revenue growth through high-quality traffic and conversion optimization for adidas ecom / app sites in Latin America.Key Responsibilities:Revenue Generation: Lead ecom and app revenue...
-
Bogotá, Bogotá D.E., Colombia Newell Brands A tiempo completoJob Title: Senior Marketing Strategist for Home Appliances and Commercial BusinessAbout Newell BrandsNewell Brands is a leading consumer products company with a portfolio of iconic brands. Our high-performance culture, unparalleled curiosity about the world around us, and talented people fuel our success.Job DescriptionWe are seeking a Senior Marketing...
-
Senior Media Strategist for Revenue Growth
hace 4 semanas
Bogotá, Bogotá D.E., Colombia Adidas A tiempo completoOverviewThe Senior Media Strategist for Revenue Growth will be responsible for driving revenue growth through high-quality traffic and conversion optimization for adidas ecom / app sites in Latin America. This position requires a sharp eye for detail and a big-picture view of eCommerce and online marketing.Job DescriptionThis role involves managing a media...
-
Digital Marketing Strategist North America
hace 4 semanas
Bogotá, Bogotá D.E., Colombia Crypto Directories A tiempo completoCompany OverviewCrypto Directories is a leading platform in the blockchain and cryptocurrency industry, providing innovative solutions to users worldwide.Salary: $80,000 - $110,000 per year, depending on experienceJob DescriptionWe are seeking a highly motivated Digital Marketing Strategist North America to join our team. As a key member of our marketing...
-
Digital Marketing Strategist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia Publicis Groupe A tiempo completoPublicis Global Delivery is the talent powerhouse of Publicis Groupe, a global communications leader. Our mission is to hire, develop, and empower top talent worldwide to deliver exceptional work for prominent clients. In Latin America, we have over 1,700 passionate employees who thrive on innovation and collaboration.About the RoleWe are seeking a highly...
-
Senior Marketing Strategist
hace 1 mes
Bogotá, Bogotá D.E., Colombia International Luxury Hotel Association A tiempo completo**Job Description:**We are seeking a highly skilled Senior Marketing Strategist to join our team at the International Luxury Hotel Association. As a key member of our marketing team, you will be responsible for developing and executing strategic marketing plans that drive business growth and enhance our brand presence.Key Responsibilities:Develop and...
-
Senior Email Marketing Strategist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia Critical Mass A tiempo completoAbout the RoleWe are seeking a highly skilled Senior Email Marketing Strategist to join our team at Critical Mass. In this role, you will be responsible for designing and implementing email campaigns that drive results for our clients.Key ResponsibilitiesDevelop and execute comprehensive email marketing strategies that meet client objectivesDesign and create...
-
Digital Marketing Strategist
hace 4 semanas
Bogotá, Bogotá D.E., Colombia Tiktal Ou A tiempo completoDigital Marketing Role at Tiktal OuOur agency, Tiktal Ou, is a dedicated TikTok influencer marketing and talent agency based in the Americas. We support brands launch creative activations leveraging the power of video. Our mission is to deliver memorable stories in a native format, and we're seeking a proactive and creative Digital Marketing Strategist to...
-
Digital Marketing Strategist for Automotive Industry
hace 4 semanas
Bogotá, Bogotá D.E., Colombia BruntWork A tiempo completoJob Title: Digital Marketing Strategist for Automotive IndustryAbout the Role: We are seeking a skilled Digital Marketing Strategist to join our team at BruntWork. As a key member of our marketing department, you will be responsible for developing and executing digital marketing campaigns that drive results.Key Responsibilities:Research and Analysis: Conduct...
-
Senior Market Strategist for Digital Advertisers
hace 3 semanas
Bogotá, Bogotá D.E., Colombia Tiktok A tiempo completo**Job Title:** Senior Market Strategist for Digital AdvertisersEstimated Salary: $80,000 - $120,000 per year.Company OverviewTikTok is a leading social media platform connecting people from across the globe. Our mission is to inspire creativity and bring joy, while creating an inclusive space where employees are valued for their skills, experiences, and...
-
Senior Pricing Strategist
hace 4 semanas
Bogotá, Bogotá D.E., Colombia Didi Global A tiempo completo**Job Title:** Senior Pricing Strategist **About the Role:We are seeking a highly skilled Senior Pricing Strategist to join our team at DiDi Global. In this role, you will be responsible for supporting the development and financial structuring of customized pricing opportunities. **Responsibilities:*Support the development and financial structuring of...
-
Aviation Marketing Strategist
hace 1 mes
Bogotá, Bogotá D.E., Colombia BruntWork A tiempo completoAt BruntWork, we're seeking a highly skilled Aviation Marketing Strategist to join our team. This is a fantastic opportunity for someone with a passion for aviation and digital marketing to elevate our online presence and lead generation efforts.
-
Digital Marketing Strategist for B2B E-commerce Growth
hace 4 semanas
Bogotá, Bogotá D.E., Colombia Sagan A tiempo completoJob Title : Digital Marketing Strategist for B2B E-commerce GrowthSalary Range : up to 3000 USD per month, based on location and experience.Company Overview :Sagan is an exclusive membership community that connects top executives with international talent from vibrant regions like Latin America, the Philippines, India, Pakistan, Bangladesh, and Africa. We...