National Off Premise Manager
hace 6 meses
**Company Description**:
When Red Bull was founded in Austria in the mid 1980s, it marked the launch of not only a new product but also a unique marketing concept. The first can of Red Bull was sold in Austria in 1987, creating a whole new product category - Energy Drinks.
Today, Red Bull operates in over 175 countries, selling over 11.5 billion cans annually and growing Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. In Austria more than 2,000 individuals, representing over 60 different nationalities, work together to grow the brand and deliver great products and experiences by Giving Wiiings to People and Ideas.
**PURPOSE OF THE JOB**:
The National Off Premise Manager must combine the strategic nature of the role with hands-on executional excellence.
From a strategic perspective the role demands the development of multi-year business plans, channel and trade sales & profit plans plus the commission of shopper insight studies. From an executional perspective the Sales Manager is responsible that the sales plan is executed well in all channels, delivering the topline growth figures in Key Account calls and ensuring the right management of commercial relationship with the Master Distribution Partner in order to develop portfolio coverage in all channels. The Sales Manager drives the business based on conceptual sales proposals that generate a triple Win situation (customer-consumer-Red Bull). Category Management is at the core of his skills along with people management and passionate team building. Finally, the role requires alignment with regional and international stakeholders in order to input into and fully understand the international standards and expectations.
**KEY RESPONSIBILITIES**
- Drive Turnover + Growth
- Tight trade term management and channel profitability.
- Effective development and implementation of annual business plan.
- “Out of the box” thinking on how to generate Category value and execute sales drivers in-store.
- Management and development of people for future (international) assignments.
**Qualifications**:
**EDUCATION AND QUALIFICATIONS**
University Degree in Social Science, preferably Economics/Business Administration
Master’s degree, especially an MBA is preferred
Very strong command of English.
**EXPERIENCE**
- 13 to 20 years of experience in sales, preferably in Consumer goods
- Key Account (Modern trade) management and field sales experience needed
- Experience in Category Management preferred
- Cross-functional experience in Trade Marketing / Consumer Marketing (not mandatory).
**KNOWLEDGE AND SKILLS**
- ** Account Development skills**: Demonstrate a thorough 360 degree understanding of the whole account management cycle across all relevant customer functions.
- ** Budgetary control**: Will manage direct budget.
- ** People management and leadership**: Ability to delegate effectively, guide and motivate but also to digest and action advice from others. Will have indirect leadership for all global account managers which require situational leadership not positional leadership.
- ** Brand leadership**: Continually engage peers, consumers and customers in the ethos of both the Red Bull business and the Red Bull philosophy.
- ** Commercial acumen**:Strong understanding of sales processes, financial systems and best practice. Strategic and innovative commercial awareness.
- ** Strategic ability**: Can develop specific, valuable, innovative and commercially focused strategies but also grasp the ‘bigger picture’.
- ** Presentation skills**:Demonstrate great presentation skills that provide highly relevant and commercially viable strategies or processes in a clear, concise and empowering way.
**Additional Information**:
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