Growth Marketing Senior Specialist

hace 3 semanas

Bogota, Colombia Mastercard A tiempo completo

Our Purpose

We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. We cultivate a

culture of inclusion

for all employees that respects their individual strengths, views, and experiences. We believe that our differences enable us to be a better team - one that makes better decisions, drives innovation and delivers better business results.

Title and Summary

Growth Marketing Senior Specialist

Growth Marketing Senior Specialist

Mastercard Data & Services provides cutting-edge data analysis and services to Fortune 500s, governments, and nonprofits to make multimillion-dollar business decisions and grow their organizations.

Our Advisors Client Services team combines traditional management consulting with Mastercard’s rich data assets, proprietary platforms, and technologies to provide clients with powerful strategic insights and recommendations.

Envision this role as the pivot in a thrilling marketing services transformation. It's about fully embracing and fueling change while seamlessly balancing traditional marketing endeavors. This profile thrives in a dynamic environment, contributing ideas, and actively steering this transformational journey.

Roles and Responsibilities

Client Impact
- Craft personalized engagement strategies: Develop tailored growth marketing engagements based on customer demographics and behavior to captivate new audiences
- Drive CRM & analytics for growth: Segment audiences for data-driven campaigns from various data sets, focusing on increased spending and customer reactivation while employing analytics for impactful decision-making

Team Collaboration & Culture
- Champion collaborative innovation: Partner with internal and external stakeholders for targeted marketing, integrating AI into strategies while fostering an environment of innovation within the team
- Grow from coaching to enable ownership of day-to-day project management across client projects, and mentor junior consultants

Basic Qualifications
- Undergraduate degree with Growth Marketing expertise and mindset, and work experience in driving omni-channel user acquisition and engagement
- Problem solving and user centric mentality, bringing creative solutions to complex challenges
- Proven capability in data analysis, translating raw data into actionable insights
- Client Management: track record in managing client accounts and leading digital marketing solutions
- Project Execution: Ability to plan and execute marketing strategies and campaigns across key marketing channels to drive impactful outcomes
- Collaboration: Thrive in a matrix organization structure, manage internal and external stakeholders effectively
- Communication: Excellent communication and presentation skills, capable of influencing colleagues and clients on the value of digital marketing projects. Articulate storyteller, translating complex insights into compelling narratives that resonate with audiences
- Innovation: Show the ability to ideate, manage, and roll out complex and competitive digital marketing initiatives. Think future-forward with a continuous focus on optimization and innovation
- Ability to communicate effectively in English and the local office language (if applicable)

Preferred Qualifications
- Prior experience in UX/UI optimization is desirable. Certification is a plus
- Market savvy, understanding emerging trends and using market opportunities

Our Purpose

We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by

making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships

and passion, our innovations and solutions help individuals, financial institutions, governments, and

businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and

everything we do inside and outside of our company. We cultivate a culture of inclusion for all

employees that respects their individual strengths, views, and experiences. We believe that our

differences enable us to be a better team - one that makes better decisions, drives innovation, and

delivers better business results.

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
- Abide by Mastercard’s security policies and practices;- Ensure the confidentiality and integrity of the information being accessed;- Report any suspected informatio

  • Senior Product Marketing Specialist

    hace 3 semanas

    Bogota, Colombia Kushki A tiempo completo

    **¡Nuestra aventura como Unicornio continúa y queremos seguir causando impacto como Nación!** Atrévete a ser parte de nuestro esfuerzo por digitalizar más comercios, llevando nuestros canales de pagos a diferentes países y así cumplir con nuestra misión de Conectar Latam con Pagos. **Senior Product Marketing Specialist**: El propósito principal de...

  • Senior Growth Marketing Manager

    hace 2 semanas

    Bogota, Colombia SideRamp A tiempo completo

    **About SideRamp** **Senior Growth Marketing Associate for SideRamp with experience in Bubble.io & Webflow.** **Introduction**: SideRamp is seeking a Senior Growth Marketing Associate with a strong focus on SEO. This role is full-time, requiring a commitment of 40 hours per week. **Time Zone**: Eastern Time Zone (EST) + GMT **Qualifications**: -...

  • Marketing Specialist

    hace 3 semanas

    Bogota, Colombia LOCAL TRADERS A tiempo completo

    **Introduction**: Local Traders is a rapidly expanding P2P Crypto Exchange based in South America. We are currently seeking a talented and experienced Growth Marketing Specialist to join our team. As a Growth Marketing Specialist, you will play a pivotal role in driving user acquisition, retention, and engagement to fuel the growth and success of our...

  • Growth Marketing Analyst

    hace 2 meses

    Bogota, Colombia Axioma b2b Marketing A tiempo completo

    ¡Queremos contar con tu talento!Nos encontramos en búsqueda de un **Growth Marketing Analyst** para nuestro equipo de operaciones. Seras el/la responsable de ayudar a la definición e implementación de estrategias sistemáticas para actualizar y traer registros a las bases de datos de las diferentes industrias que tiene la compañía. Además,llevaras a...

  • Content Marketing Specialist

    hace 2 semanas

    Bogota, Colombia Upper Cervical Marketing A tiempo completo

    Content Marketing Specialist Needed! Do you have the magic touch for crafting content that converts? Are you passionate about using your marketing prowess for a purpose-driven mission? Our Christian digital marketing agency, specializing in the Upper Cervical Chiropractic niche, is seeking a skilled Content Marketing Specialist to skyrocket our client...

  • Senior Growth Graphic Designer

    hace 3 semanas

    Bogota, Colombia Floowi A tiempo completo

    **SENIOR GROWTH GRAPHIC DESIGNER** Short Description: You will support a high-growth tech startup's product marketing team, being part of a creative design team and helping achieve the company's marketing objectives. Three Core Skills: (i) Process oriented & organized (ii) Ability to multitask, working on different projects and proposing strategies (iii)...

  • Growth Marketing Assistant

    hace 1 semana

    Bogota, Colombia Jules A tiempo completo

    **Hi there! **We are Jules and our client is looking for a **Growth Marketing Assistant!** - Our client is a fintech startup based in Puerto Rico and is looking for a Growth Marketing Assistant.**Responsibilities**: - Analyze user engagement metrics and identify growth opportunities. - Implement strategies to increase user acquisition and retention. -...

  • Senior Marketing Specialist

    hace 3 semanas

    Bogota, Colombia Solvo Global A tiempo completo

    _**¡Sólo te quiere en su equipo!**_ El Especialista en Marketing Senior desarrollará y aplicará estrategias, campañas y objetivos de marketing para aumentar el conocimiento de la marca y la generación de clientes potenciales utilizando diversas plataformas, como correo electrónico, redes sociales, paid media, webinars y trade shows. La persona que...

  • Marketing Specialist

    hace 2 meses

    Bogota, Colombia Talent Mapping A tiempo completo

    **Acerca del puesto Marketing Specialist**: Empresa de la industria de joyeria de alta gama, se encuentar en la busqueda de un Marketing Head. **Requisitos** - Profesional con conocimientos en marketing 360. - Creativo, orientado a resultados, orientado al detalle. - 7P de maeketing. - Habilidades en presentaciones creativas. - Inglés...

  • Senior Business Developement Specialist

    hace 2 semanas

    Bogota, Colombia inDrive A tiempo completo

    Colombia, Bogota - Hybrid - Full-time - Senior - Embark on an exciting journey with us as a Senior Business Development Specialist for our Intercity Vertical in Colombia! If you're passionate about fostering a people-oriented business culture and possess a solid background in Business Development coupled with expertise in Data Analysis, we eagerly await your...

  • Growth Marketing Manager Nearshore

    hace 6 días

    Bogota, Colombia Rabinovici & Associates A tiempo completo

    Are you a strategic thinker with a passion for driving growth? Our B2B advertising agency is looking for a visionary and results-driven Marketing and Sales Growth Manager to join our dynamic team. This role is vital for our agency's sustainable growth. In this role, you’ll be at the forefront of shaping our agency’s future. Your mission will be to...

  • Senior Specialist, Social Media Marketing

    hace 3 semanas

    Bogota, Colombia TTEC A tiempo completo

    Senior Specialist, Social Media Marketing Bringing smiles is what we do at TTECfor you and the customer. As a Senior Social Media Specialist working in Bogota, Colombia you'll be a part of creating and delivering amazing customer experiences while you also #experienceTTEC, an award-winning employment experience and company culture. **What You’ll be...

  • Performance Marketing Specialist

    hace 3 semanas

    Bogota, Colombia Shipkraken A tiempo completo

    Estamos **innovando la logística** y esto lo hemos logrado **gracias a un equipo de personas visionarias, con ganas de crecer y cambiar el mundo**. En **Skydropx** encontrarás un espacio para desarrollar tu carrera dentro de un ambiente laboral **dinámico, ambicioso y multicultural**. **Performance Marketing Specialist** **Funciones**: - Ejecución y...

  • Senior Influencer Marketing Specialist

    hace 2 semanas

    Bogota, Colombia inDrive A tiempo completo

    Hybrid- Full-time- Middle- We are seeking a highly motivated and experienced Influencer Marketing Specialist based in - **Bogota**. As an Influencer Marketing Specialist at inDrive, you will play a pivotal role in our influencer marketing campaigns and special projects. You will be responsible for collaborating with various teams to create and implement...

  • Latam Growth Marketing Specialist

    hace 2 semanas

    Bogota, Colombia Aon Corporation A tiempo completo

    Descripción de la publicación: **LatAm Growth Marketing Specialist - Peru & Ecuador, Strategic Marketing - Req 2542876** **Bogotá, colombia**: Are you looking to expand your professional experience? Would you like to join a dynamic and inclusive team? This opportunity is waiting for you! This is a hybrid position with the flexibility to work both...

  • Especialista Marketing. Growth y Ventas B2B

    hace 4 semanas

    Bogota, Colombia HIGHLANDER A tiempo completo

    **Descripción**: **Responsabilidades** Diseñar e implementar estrategias de marketing y ventas B2B enfocadas en el crecimiento y la adquisición de clientes. Optimizar y experimentar con diferentes tácticas de growth hacking para aumentar la captación y retención de clientes de manera eficiente. Analizar datos de mercado y rendimientos de campañas...

  • Growth Marketing Manager

    hace 5 días

    Bogota, Colombia Sur A tiempo completo

    Embark on a transformative journey with this exciting, new role where your contributions truly matter. Here, your voice resonates, ideas are swiftly tested, strategies pivot dynamically, and asynchronous work is not just embraced but encouraged. We are seeking a proactive self-starter who naturally brings innovative solutions to the table. Collaborate...

  • Amazon Marketing Specialist

    hace 2 meses

    Bogota, Colombia Solvo Global SAS A tiempo completo

    Amazon Marketing Specialist - About the company: Marlin Marketing is an agency specializing in customer acquisition for direct-to-consumer companies looking for explosive growth. We identify and manage the most effective online marketing for companies to bring high-value customers at the lowest cost. Responsibilities **Develop and execute strategies to...

  • Leader of Growth Marketing

    hace 2 semanas

    Bogota, Colombia TTEC A tiempo completo

    Leader of Growth Marketing Be the spark that brightens days and ignite your career with TTEC’s award-winning employment experience. As a Leader of Growth Marketing working hybrid in Bogota, Colombia, you’ll be a part of bringing humanity to business. #experienceTTEC Our employees have spoken. Our purpose, team, and company culture are amazing and our...

  • Senior Specialist Dtc Marketing

    hace 2 semanas

    Bogota, Colombia Adidas A tiempo completo

    Purpose & Overall Relevance for the Organization: - This role is responsible for maximizing the profitability of “DTC/Trade” by developing and executing commercial marketing strategies, which impact positively Traffic, Conversion and Profit Margin across all store formats through flawless executed consumer-relevant CRM, Marketing Campaigns, Promotions,...