Audience Development Specialist

hace 4 meses

Bogotá Cundinamarca, Colombia EnsembleIQ A tiempo completo

**About the Role**:The EnsembleIQ Audience Development department is responsible for strategic planning and execution to acquire, engage and retain targeted audience members. You will be an integral member of the team, primarily responsible for building and managing audience data sets and reports and supporting the creation of strategies to inform audience activation programs that drive growth, engagement and retention. You will support strategic audience planning and execution, and provide insights and learnings that inform future programming. This role crosses event, digital and magazine product lines, leveraging internal and external partnerships and platforms to drive overall growth.

**Key Responsibilities**:

- Perform data mining to identify audience segments based on audience behaviors, demographics, and preferences
- Support marketing, sales and audience teams with audience targeting capabilities, insights and recommendations for targeted campaigns-including data retrieval, reporting, and analysis to enhance customer engagement
- Respond to database-related inquiries, and provide timely solutions
- Generate and update regular reports on audience metrics and campaign performance
- Perform audience analysis and provides insights and outputs that can help define audience profiling, segmentation and engagement
- Partner with Audience Development managers to understand efficacy of targeting, and to deliver data-driven insights and recommendations across campaigns and touch points
- Work with managers to establish new ways to grow and enrich first-party data, and methods to leverage external data in campaigns while building strong databases
- Partner closely with internal Data Analyst and Automation Manager to inform building advanced use cases and custom audience segments to drive growth
- Collaborate with Audience Development managers to create comprehensive audience-centric marketing plans, across channels, reaching key audience segments to achieve business goals
- Bachelor’s degree in Marketing, Business Development, Analytics, a related field, or equivalent experience
- At least 3 years’ experience in audience acquisition, audience development, or audience data growth, engagement and retention support roles
- Media audience and marketing experience preferred
- Basic understanding of audience database systems and data management
- Strong analytical skills, with focused experience in audience segmentation, audience targeting, and marketing automation
- Excellent communication and customer service skills, able to assist teams with data requests and troubleshooting
- Ability to extract insights from data to inform marketing and sales strategies
- Proficient in Microsoft Excel and Google Sheets
- Logically analyze data and systematically weigh options to determine the best solution
- Make sense of complex and sometimes contradictory information to solve problems
- Knowledge of Marketo ESP, SQL databases, and business intelligence tools a plus
- EnsembleIQ is an equal-opportunity employer committed to diversity and inclusion. We provide accommodations at all stages through recruitment and employment in accordance with Human Rights and accommodation legislation upon request._

  • Business Development Specialist

    hace 3 semanas

    Cundinamarca, Colombia Star Consulting Group A tiempo completo

    At Star Consulting Group, we're looking for a skilled Business Development Specialist to join our team. Salary: $60,000 - $80,000 per year, depending on experience.About the Role:Job DescriptionA Business Development Specialist will be our first point of contact with potential clients and will work closely with them throughout their business formalization...

  • Conference Audience Development Associate

    hace 3 semanas

    Bogotá, Colombia Opal Group A tiempo completo

    Opal Group organizes premier live conferences catered to top executives and decision makers throughout various industries. We are dedicated to providing high-quality events and information, through unparalleled speaking sessions, workshops, and unique face-to-face networking opportunities. Our unique work environment offers an opportunity for the...

  • Programme Specialist Pips

    hace 4 meses

    Bogotá, Cundinamarca, Colombia United Nations Development Programme (UNDP) A tiempo completo

    **Job Identification** - 20752 **Locations** - Bogota, Colombia**Posting Date** - 09/18/2024, 08:31 AM - 10/02/2024, 10:59 PM **Job Schedule** - Full time **Agency** - UNDP **Grade** - NOC **Vacancy Type** - Temporary **Practice Area** - Inclusive Growth **Bureau** - Regional Bureau for Latin America and the Caribbean **Contract Duration** - 1...

  • Frontend Development Specialist

    hace 3 semanas

    Bogotá, Bogotá D.E., Colombia PayU A tiempo completo

    Role OverviewThe Frontend Development Specialist will play a key role in building, maintaining and updating PayU's website, enhancing the user experience and optimizing platform performance.

  • Software Development Specialist

    hace 1 mes

    Bogotá, Bogotá D.E., Colombia Dev Pro A tiempo completo

    About Dev ProDev Pro is a US-based outsource company with an ambitious and creative mindset that has been delivering superior software products since 2011. Our team promotes a work environment that is fair, inclusive, open-minded, and friendly toward people of every race, religion, gender, cultural background, marital/parental status, etc.Job DescriptionWe...

  • Content Development Specialist

    hace 2 semanas

    Bogotá, Bogotá D.E., Colombia Bruntwork A tiempo completo

    About BruntworkBruntwork is a dynamic and innovative company dedicated to providing exceptional services in the healthcare staffing industry. As a Content Development Specialist, you will play a crucial role in creating high-quality proposals that showcase our expertise and capabilities.Job Summary:We are seeking an experienced Content Development Specialist...

  • Dealer Development Specialist

    hace 2 meses

    Bogotá, Cundinamarca, Colombia Inchcape A tiempo completo

    Inchcape es el distribuidor automotriz líder a nível global, con presencia en más de 60 países. Somos socios estratégicos de 40 de las marcas automotrices más importantes, impulsando una movilidad mejor, para hoy y para el futuro. Somos un equipo diverso y global, formado por más de 20.000 personas, que fomenta una cultura de inclusión y...

  • Infrastructure Development Specialist

    hace 4 semanas

    Bogotá, Bogotá D.E., Colombia international finance corporation A tiempo completo

    At the International Finance Corporation, we are committed to empowering private enterprise in emerging markets to create jobs, stimulate economic growth, and reduce poverty. As an Infrastructure Development Specialist, you will play a key role in shaping our strategy and approach to infrastructure development, working closely with our global team of...

  • Business Development Specialist

    hace 4 meses

    Bogotá, Cundinamarca, Colombia DSV A tiempo completo

    If you are a current DSV employee and interested in a position in another country, please contact your Human Resource representative to discuss the process and requirements of applying. Job Req Number: 85592 Time Type: Full Time ESTAMOS BUSCANDO UN BUSINESS DEVELOPMENT SPECIALIST UBICACIÓN: BOGOTÁ Funciones: - Identificar y contactar a potenciales...

  • Business Development Specialist for Service Expansion

    hace 1 mes

    Bogotá, Bogotá D.E., Colombia Alfa Laval Mid Europe Gmbh A tiempo completo

    **Job Description:**Alfa Laval Mid Europe Gmbh is seeking a skilled Business Development Specialist to drive service expansion and identify new business opportunities in the REGAIN segment.As a Business Development Specialist, you will be responsible for analyzing and prioritizing REGAIN customers to achieve business growth. You will create a business...

  • Senior Software Development Specialist

    hace 1 mes

    Bogotá, Bogotá D.E., Colombia Scotiabank A tiempo completo

    Job DescriptionIn the role of Senior Software Development Specialist, you will be part of a fast-paced and innovative environment at ScotiaTech in Bogota, Colombia. This position offers an exciting opportunity to join our team as we continue to shape the future of technology.

  • Game Development Specialist

    hace 2 semanas

    Bogotá, Bogotá D.E., Colombia Streamline Games A tiempo completo

    We are seeking a highly motivated and skilled Game Development Specialist to join our team at Streamline Games. This is an exciting opportunity for individuals who are passionate about creating engaging and immersive gaming experiences.Job OverviewThe Game Development Specialist will be responsible for designing and implementing game levels that meet the...

  • International Development Finance Specialist

    hace 1 mes

    Bogotá, Bogotá D.E., Colombia Global Impact Investing Network A tiempo completo

    Job OverviewWe are seeking a highly skilled Project Finance Specialist to join our team at the U.S. International Development Finance Corporation (DFC). As a key member of our organization, you will play a crucial role in supporting public and private sector entities that promote investments in developing countries.

  • Software Quality Assurance Development Specialist

    hace 2 semanas

    Bogotá, Bogotá D.E., Colombia Scotiabank A tiempo completo

    Company OverviewScotiabank is a leading bank in the Americas, guided by its purpose: "for every future". We help our customers, their families, and communities achieve success through a broad range of advice, products, and services.Estimated Salary$45,000 - $65,000 per year, based on location and experience.Job DescriptionWe are seeking a Software Quality...

  • Business Development Specialist

    hace 2 semanas

    Bogotá, Colombia Ultimate Jet Vacation A tiempo completo

    Ultimate Jet Vacations **Business Development Specialist**is responsible for onboarding new clients as well as overseeing the existing client base within the luxury travel industry. Their target goal is to encourage these agencies to continually utilize our services by emphasizing the value-add our company brings to theirs. The success of this Business...

  • Senior Business Development Specialist

    hace 1 mes

    Bogotá, Bogotá D.E., Colombia Alfa Laval Corporate Ab A tiempo completo

    Join Alfa Laval Corporate Ab and unlock your full potential as a Senior Business Development Specialist. With a competitive salary of $80,000 per year, you will have the opportunity to drive business growth in our REGAIN segment.About the RoleWe are seeking a proactive and driven individual to identify and pursue new business opportunities. As a Senior...

  • Robotics Verification and Development Specialist

    hace 3 semanas

    Cundinamarca, Colombia Anybotics A tiempo completo

    About the OpportunityWe are seeking a talented Robotics Verification and Development Specialist to join our development team as of February 2025. In this role, you will work within the verification team on cutting-edge robot testing methodologies, offering you the possibility to experience and contribute to various development and production aspects of our...

  • Project Development Specialist

    hace 3 semanas

    Bogotá, Bogotá D.E., Colombia Marsh A tiempo completo

    About the RoleMarsh is seeking a highly motivated Project Development Specialist to join our dynamic and growing Affinity Regional Team in Latin America.ResponsibilitiesWork with International, Regional, and Local business teams to drive deliverables across Latin America.Engage with stakeholders across Latin America to understand their needs and document...

  • Business Development Specialist

    hace 2 días

    Bogotá, Bogotá D.E., Colombia Payjoy A tiempo completo

    About PayJoyPayJoy is a mission-first financial service provider dedicated to helping under-served customers achieve financial stability and success. We utilize patented technology that turns a smartphone into digital collateral, allowing us to offer the lowest cost and qualify the most customers in the industry.We have brought billions of dollars in credit...

  • Leading Talent Development Specialist

    hace 1 mes

    Bogotá, Bogotá D.E., Colombia Sophilabs A tiempo completo

    Job Summary: We are seeking a highly skilled Leading Talent Development Specialist to join our team at Sophilabs. This is a full-time position that requires strong leadership and technical skills.">About Us: At Sophilabs, we strive for industry-leading quality, reliability, and security standards. Our teams are committed to continuous improvement and...