Paid Ads Manager

hace 2 semanas

Desde casa, Colombia Rally On Media A tiempo completo

**About the Job**

Rally On Media is growing and looking to add a kickass **Paid Ads Manager** to our team in a fully remote role.

We're a small but mighty creative video agency that helps emerging founders + CEOs tell their stories and sometimes, literally _change the world_. We're really good at _creating _videos - but now, we're looking to help our clients _run _their ads for the first time ever. That's where you come in

Paid Ads is a **brand new service offering** for us. Therefore, you must be comfortable and effective at setting up, systematizing, and growing our Paid Ads operations and initial strategy from the ground up, with mínimal structure already in place. If this is exciting to you, read on.

As our Paid Ads Manager, you'll be responsible for spearheading our efforts to provide paid digital advertising to our roster of clients in an impactful, repeatable, and efficient way. Your role will encompass creating, managing, and optimizing campaigns on Meta & Google Ads Managers, developing standard operating procedures, and implementing comprehensive reporting systems, often for multiple clients at a time. You will play a pivotal part in strategizing ad spend, identifying target audiences, and enhancing ROAS/ROI through detailed analysis and optimization. Additionally, you will collaborate with clients and our team to ensure seamless onboarding and consistent campaign success, contributing to our mission of delivering exceptional digital advertising solutions.

**Our Paid Ads Manager will**:

- Create, set up, run, and optimize Meta Ads Manager + Google Ads for multiple clients at a time
- Help us create a standard client onboarding process
- Help us create universal + repeatable standard operating procedures for supporting clients' paid ad efforts
- Help us create + implement dashboards / standard reporting to convey results to our clients
- Implement FB Pixel and GA tags on client websites in order to optimize traffic + conversions
- Help identify optimal target audiences for new clients and strategize how to reach them effectively
- Help strategize ad spend, ad sets, and audiences for our clients
- Clearly document all new processes as they are developed
- Monitor and optimize ROAS / ROI for each client via traffic and conversion campaigns
- Be able to join client calls (not necessarily in lead role)

**To be successful, you should have**:

- A self-starter outlook, plenty of motivation, and a passion for helping businesses grow
- Demonstrated ability to build and grow a Paid Ads operation with little guidance
- Combined 3+ years of performance marketing/paid ads experience
- A proven track record of directly and effectively managing a USD $100k+ performance marketing budget
- Strong account management skills with proven ability to build strong client relationships
- Expertise in ad platforms such as Facebook Ads Manager + Google Ad Manager, plus a passion for learning new platforms like LinkedIn, TikTok, Pinterest, OTT/CTV and more
- Proven ability to translate business objectives into paid ads strategies with defined KPIs
- Confident English speaker with ability to interact with clients if necessary (not in lead role, but this will happen)
- Friendly attitude with enthusiasm for helping our clients and team learn and grow

**To apply, please**:

- Subject line: "Hi, I’m [YOUR NAME] from [YOUR LOCATION]. I’m interested in Rally On's Paid Ads position."
- Please provide links/screenshots to any ads you have run for former clients along with a description and some results of the campaign
- Please describe any brag-worthy campaigns you have run
- Can you tell us briefly (a few sentences) how you would strategize a paid ads campaign for a $350 USD ecommerce product that involves multiple touchpoints (i.e. prospecting, retargeting) before purchase?
- Please describe any leadership roles you have held (or roles where you were the only paid ads specialist)?

**About us**

We are fun, friendly, creative, and passionate - but we’re also professionals who work hard to deliver for our clients.

Pay: From $550,000,000 per month

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