Paid Search Manager

hace 6 meses

Desde casa, Colombia Deel A tiempo completo

**Who we are and what we do**

Deel is a global team that helps businesses hire anyone, anywhere, easily. Deel consists of more than two thousand self-driven individuals spanning over 100 countries. Our unified yet diverse culture keeps us continually learning and innovating the Deel platform and our products for customers.

Companies should be able to hire the best talent anywhere in the world, so we are building the best platform to make that a reality. Our market-leading technology, expertise, and global team are crucial to the success of Deel’s platform. We deliver the best products and platform features in our space, enabling millions of jobs worldwide and connecting the global workforce with the best companies and opportunities.

**Why should you be part of Deel's success story?**

We offer global teams all the tools they need to hire, onboard, manage, pay, and scale at full speed. We aim to foster a diverse global economy by building a generational platform that seamlessly connects companies with talent worldwide.

After our successful Series D in 2021, we raised another $50M last year, doubling our valuation to $12B.

There’s never been a more exciting time to join Deel — the market leader in international payroll and compliance.

**What you'll do at Deel**:

- Be the SME for Paid Search channels responsible for all day-to-day operations of global SEM campaigns and activity for Deel including but not limited to Google AdWords, Shopping, Discovery, YouTube and Bing. This includes awareness/branding campaigns, consideration/traffic campaigns and acquisition (main goal) campaigns.
- Work with our Director of Performance Marketing and Regional Paid Ads Managers to ensure our Paid Search efforts are top performing and constantly improving.
- Perform daily platform management and monitor search performance to identify key trends and implement optimizations to hit Growth KPIs, and cross knowledge sharing to regional paid ads managers.
- Test and iterate on campaign structures, bidding algorithms, KW bidding, and other impact driven variables for continuous growth, scale, and expansion to reflect our growing verticals, country expansion and brand/product priorities.
- Work with our copywriting team to construct and iterate on new ad copy and landing page tests to ensure we have the highest quality score and CTRs for ads that convert.
- Work with our PMMs to understand our different product offerings, features, and launches to make sure we are covered across all types of relevant keywords.
- Work cross-functionally with other various teams (growth, product, data, creative, etc.) to ensure search campaigns are built and optimized for success
- Educate the Growth team on latest search trends and clear insights to enhance performance across teams
- Manage and own relationships with Search vendors (ex. Google and Bing)

**Some key qualifications**:

- You have a minimum of 5 years experience managing SEM accounts for a B2B brand, ideally in-house
- You are an expert with the Google product suite, including Google Ads, Google Analytics, Google Tag Manager, GA Editor
- You are data-driven and comfortable with setting up dashboards and using the latest analytics tools to track the performance of your initiatives
- You have been responsible for lead generation for Paid Search and have directly impacted revenue in your previous roles and consistently hit CPL, SQO and ROAS KPIs
- You are an active relationship builder who can collaborate with internal and external teams to consistently improve processes and communication workflows
- You are self-motivated and adaptable and comfortable with a fast-paced environment
- You are fluent in written and spoken English

**We'd especially love to speak with you if you've**:

- You have managed Paid Search in-house for an HR or Fintech B2B company
- You have worked on Country-specific targeting and campaigns in multiple languages and regions
- You have worked at a very fast-growing startup
- You have previously successfully worked in a remote & distributed team
- You are fluent in other languages besides English

**Total Rewards**

Our workforce deserves fair and competitive pay that meets them where they are. With scalable benefits, rewards, and perks, our total rewards programs reflect our commitment to inclusivity and access for all.

At Deel, you’ll enjoy:

- Computer equipment applicable to your role
- Stock grant opportunities
- Additional perks and benefits based upon your employment status and country
- The ability to choose where you work whether it be your home, the beach, or a WeWork

**At Deel, we're an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other applicable legally protected characteristics.

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