Web Analytics Specialist

hace 3 meses


Bogotá Cundinamarca, Colombia Gallagher A tiempo completo

**Introducción**:
Bienvenido a Gallagher, líder mundial en seguros, gestión de riesgos y servicios de consultoría. Con un equipo en crecimiento de más de 50.000 profesionales en todo el mundo, empoderamos a empresas, comunidades e individuos para que prosperen. En Gallagher, puede desarrollar una carrera, ya sea en nuestra división de corretaje, nuestra división de consultoría de recursos humanos y beneficios o nuestro equipo corporativo. Experimente The Gallagher Way, una cultura impulsada por valores compartidos y una pasión colectiva por la excelencia. Únase a uno de nuestros equipos dinámicos, donde desempeñará un papel fundamental a la hora de dar forma al futuro de Gallagher y desbloquear oportunidades incomparables tanto para sus clientes como para usted.

**Descripción general**:
The focus of this role is to support the Web Analytics team by creating visual dashboards with Google Looker Studio, analyzing performance and impact of changes to the websites, and determine areas of improvement in the website’s user experience. This person will work with the Sr. Global Web Analytics Manager to support the analytics team with analyzing, reporting, and dashboards.

**Cómo lograrás un impacto**:

- Utilize Google Analytics data to build standardized and custom Looker Studio reports and dashboards
- Actively review reports to look for data anomalies and perform further analysis if needed
- Conduct performance reports to validate changes to the website will provide value to the business and monitor performance of changes once implemented to determine positive or negative impact

**Acerca de ti**:

- Bachelor's degree and 5+ years of relevant Website Analytics experience required.
- 5+years of experience in web analytics, in a B2B environment
- Experience with web analytics tools such as Google Analytics
- Experience analyzing data, building reports, and providing recommendations to various marketing teams
- Understanding the digital customer journey, key areas of engagement, and how data can inform improvement
- Experience using Google Looker Studio



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