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Regional Business Lead
hace 2 semanas
Job Description
At Publicis Media in Bogotá, we are looking for a Regional Business Lead to ensure:
- Operational and strategic effectiveness by overseeing audits, reviewing planning strategies, and aligning with the goals of various cross-functional teams.
- Management of the regional pool of resources, agreements, and benefits to support cohesive operations.
- Development of regional strategies for cross-functional teams, providing support to SEO, WEB, ATL CROSS-MEDIA, and inbound operations planning teams.
- Support local managers in digital results meetings, aligning agency Hub teams and local teams to establish regional strategy guidelines.
Requirements
SKILLS & EXPERIENCE
- 10 years of experience
- Knowledge of digital performance and Telco branding strategies
- Experience in leading cross-functional teams SEO WEB INBOUND UX DATA CROSSMEDIA towards goal achievement.
- Advanced knowledge of digital tools and platforms such as Google, Facebook, LinkedIn, Twitter to guide operational strategies.
- Regional forecasting management, involvement in strategies and JBPS with media.
- Relationship with strategic media to drive efficiencies in client strategies.
- Team management experience based on business objectives.
- Understanding of ROI, ROAS & digital media payback analysis and investments.
- Strong data analysis skills and strategy generation through monthly data interpretation. Proficiency in visualization tools (Tableau, Looker, Power BI).
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