![IBM](https://contents.bebee.com/companies/co/ibm/avatar-znItN.png)
Ecosystem Co-marketing Specialist
hace 2 semanas
Descubra e transforme insights em experiências criativas que são importantes para seus clientes. Torne cada ponto de contato uma oportunidade de engajamento.
Como um Profissional de marketing na IBM, você criará histórias que eliminam o ruído e causam impacto no seu público.
A IBM é pioneira na abordagem de Marketing ágil, permitindo que você trabalhe com velocidade, adaptabilidade e criatividade para descobrir insights e fornecer experiências importantes para seus clientes.
Seu papel e responsabilidadesEcosystem Marketing is the face of IBM Marketing to the Business Partners - collectively working with Field Marketing and Channel Sales bringing the voice of the partner back into IBM. The Ecosystem Marketer is responsible for knowing the Ecosystem across all GTM motions (build, sell, service), the offerings and the market trends aligned to their coverage area - what's important to whom and why and how IBM and the Partners together can uniquely drive the IBM business.
The Ecosystem Co
- Marketing Specialist is a role dedicated to providing marketing support to a defined set of business partners to allocated demand generation funding and create demand generation marketing campaigns with each partners. Ecosystem Marketers work closely with sales to drive demand for IBM products, solutions and services built on IBM technology and to increase mindshare of IBM within the Ecosystem.
Ecosystem Marketers align partner marketing activities with sales targets, Business Units marketing objectives and work to always simplify and improve the partner experience with IBM.
In addition, Ecosystem Marketers manage the pipeline created by Business Partners through co-marketing funded programs.Specific responsibilities include:
-
Know The Partners:The Ecosystem Marketer's value lies in knowing the partner, the customer and market. Through working with IBM Channel Sales and their own partner interactions, Ecosystem Marketing engages with partners to drive demand for IBM Solutions, grow IBM mindshare within the ecosystem and bring the feedback from the ecosystems back to IBM.
-
Know The IBM Solutions: All Ecosystem Marketers must know the IBM products and solutions aligned to their coverage area in order to drive a go to market strategy with the Ecosystem. This means understanding all the IBM Sales Plays and if they support a Business Unit, a deeper understanding of the relevant Technology Plays
-
Market with Partners:The Ecosystem Marketer is expected to collaborate with Channel Sales and Field marketing teams to influence the Partners marketing investments and land the demand gen marketing tactics with business partners to drive business results, leveraging Co-Marketing funding and Co-Marketing platforms
- Develop a quarterly plan that delivers year to year growth in Business Partner Opportunity Identification thru Co-Marketing and enablement programs for a dedicated partner set and/or brand
- Drive partner utilization of Co-Marketing programs by providing partners with the most current/applicable assets and marketing planning assistance
- Deliver on the business unit channel pipeline and revenue objectives both annually and quarterly including reviews to executive worldwide and geo stakeholders.
- Advocate and Integrate business partners into IBM led marketing tactics and events
MCCJBID
SPOMCC_23
LI-HYBRID
IBMReferred_LATAM
Profissional Requerido e Conhecimento Técnico
- Experience managing budgets
- Prior experience leading complex, high tech marketing strategy and demand generation initiatives through modern marketing tactics. This includes campaign planning, execution, and attribution.
- Data Driven and analytical
- Growth Mindset
- Strong Relationship Skills
- Strong written and verbal communications skills
- Executive presentation skills
- Ability to influence crossfunctional teams both internally and externally to drive breakthrough innovation
- Strong program management experience
- Ability to prioritize and meet deadlines in a fastpaced agile marketing environment
- Experience managing budgets
- Prior experience leading complex, high tech marketing strategy and demand generation initiatives through modern marketing tactics. This includes campaign planning, execution, and attribution.
- Data Driven and analytical
- Growth Mindset
- Strong Relationship Skills
- Strong written and verbal communications skills
- Executive presentation skills
- Ability to influence crossfunctional teams both internally and externally to drive breakthrough innovation
- Strong program management experience
- Ability to prioritize and meet deadlines in a fastpaced agile marketing environment
-
Marketing Specialist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia Talent Mapping A tiempo completoAcerca del puesto Marketing Specialist:Empresa de la industria de joyeria de alta gama, se encuentar en la busqueda de un Marketing Head.Requisitos Profesional con conocimientos en marketing 360. Creativo, orientado a resultados, orientado al detalle. 7P de maeketing. Habilidades en presentaciones creativas. Inglés Avanzado.Actividades- Planificar, crear e...
-
Marketing & Execution Specialist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia Yara A tiempo completoDate posted: May 31, 2024- Location: Bogota, Bogotá DC, CO- Job Function:Sales & Marketing- Job Type: Permanent- Job Requisition ID: 20137Marketing & Execution Specialist:About the Unit:El objetivo de Yara en América Latina es convertirse en el proveedor líder y más rentable de soluciones de cultivos diferenciados en la región de América Latina,...
-
Digital Marketing Specialist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia BLK MARKETING A tiempo completoActualmente nos encontramos en la búsqueda de un Especialista en Marketing Digital para nuestra empresa de publicidad y marketing.Alguna de las funciones que llevara a cabo son:Optimización en buscadores, SEO o Display Supervisar el tráfico Desarrollar e implementar estrategias de Marketing y Publicidad a corto y largo plazo a los fines de lograr que las...
-
Digital Marketing Specialist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia Paxzu Colombia S.A.S A tiempo completoEn Paxzu nos encontramos en la búsqueda de un Digital Marketing Specialist, profesional en Mercadeo y Publicidad, Ingeniería Industrial, enfocados al marketing, marketing internacional o carreras afines, con experiência mínima de 6 meses realizando campañas SEO y SEM.El perfil debe tener habilidades en analítica de datos, estudio de palabras,...
-
Marketing Marketo Specialist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia Solvo Global Sas A tiempo completoEn Solvo Global estamos buscando un Marketing Marketo Specialist para unirse a nuestro equipoUbicación:Colombia y Argentina.*Habilidades:Experiência en Salesforce.Competente en CRM.Excel avanzado.Nível avanzado de inglés (excluyente).Responsabilidades**:Apoyar a nuestro equipo de experiência del cliente en la ejecución de campañas de...
-
Marketing Specialist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia TD SYNNEX A tiempo completoMisión del cargoEn TD SYNNEX buscamos un Marketing Specialist para realizar apoyo en la coordinación y ejecución de los diferentes planes de estrategias de mercadeo y comunicación, con el fin de cumplir los objetivos establecidos con los diferentes actores TD SYNNEX, fabricantes y canales.Responsabilidad Definición y ejecución del plan de marketing...
-
Marketing Automation Specialist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia The Wing Girl Method inc. A tiempo completoHubSpot Automation/Marketing Specialist- Summary:_Hey there, savvy marketer—whether you're a lady or a gent, we hope this message finds you in high spirits and even higher conversion rates So, here's the scoop: we're on the lookout to expand our team with a "Love HubSpot Automation/Marketing Specialist" at Wing Girl Method Inc.But wait, what does that even...
-
Marketing Specialist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia TD SYNNEX A tiempo completoOverviewThe Vendor Marketing Specialist develops, coordinates, executes marketing campaigns and manages budgets for assigned vendor accounts. The core responsibilities include managing deadlines, projects requirements, vendor marketing activity implementation, and MDF claims to ensure accuracy. This role is responsible for supporting the vendor marketing...
-
Marketing Support Specialist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia Room4 Media A tiempo completoRoom4 Media is currently seeking a Bilingual Marketing Support Specialist to join our dynamic marketing and new business acquisition team.As a Marketing Support Specialist, you will play a crucial role in supporting our marketing activities, enabling us to position Room4 Media to global companies, generate interest in our innovative services which will lead...
-
Marketing Specialist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia Anthology, Inc. A tiempo completoMarketing SpecialistBogotá, Colombia*ONLY CVs SUBMITTED IN ENGLISH WILL BE CONSIDERED*The Opportunity:Anthology offers the largest EdTech ecosystem on a global scale, supporting over 150 million users in 80 countries. Our mission is to provide dynamic, data-informed experiences to the global education community so that learners and educators can achieve...
-
Digital Marketing Specialist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia Mycitysocial A tiempo completoAbout MyCitySocial:Fun, creative, performance-based and dynamic is how we like to describe the team here at MyCity Social.We are looking for someone with a lot of energy that is a people person and wants to help business owners succeed in their digital marketing.MyCitySocial is a company that prides itself on learning, growing, nurturing relationships with...
-
Marketing Outreach Specialist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia Chef's Deal Restaurant Equipment Co. A tiempo completoResponsibilities: Develop and implement marketing strategies to increase brand awareness and sales. Conduct outreach to potential customers and partners to build relationships and drive business growth. Create and manage social media campaigns to engage with customers and promote our products. Collaborate with the sales team to develop sales materials and...
-
Marketing Specialist Rexona Colombia
hace 2 semanas
Bogotá, Bogotá D.E., Colombia Unilever A tiempo completoRexona Marketing Specialist¿Qué tal construir _un mundo mejor _mientras haces parte de una de las compañías de consumo masivo más grandes del mundo, donde puedes transformar tus ideas en realidades, siendo tu mismo? Te invitamos a ser parte de nuestro equipo y #VeaUnilever.Pero primero, un mensaje importante.La diversidad es uno de nuestros pilares más...
-
Digital Marketing Specialist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia OMNICOMMANDER, INC. A tiempo completoDigital Marketing SpecialistOMNICOMMANDER, Inc. is the fastest-growing startup in the financial technology space. We have been named an Inc. 5000 company for the second consecutive year. We pride ourselves on our upbeat, high-tech, and supportive culture.We are a global company with offices in the United States and Latin America. Our Headquarters is located...
-
Digital Marketing Specialist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia Equity Solar Global Sas A tiempo completoNos encontramos en la búsqueda de Digital Marketing Specialist que tenga conocimiento y experiência en excelente diseño gráfico, marketing y manejo de plataformas digitales, con habilidades superlativas permitiendo seguir liderando en el mercado de energía renovable.¿Que buscamos? TU TALENTO Tu dinamismo. Compromiso. Tus ganas de crecer a nível...
-
Marketing Specialist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia Inchcape A tiempo completoCargo: Marketing SpecialistRol: Planear, desplegar y optimizar la estrategia e inversión en mercadeo de las marcas Citroën a nível nacional, alineadas con la estrategia de marca regional y local para contribuir al desarrollo y posicionamiento de las mismas en Colombia, en apoyo al logro de los objetivos comerciales establecidos para las marcas en el país...
-
Marketing Automation Specialist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia BlackSip A tiempo completoThis is a remote position.Haz parte de una cultura increíble y ayúdanos a llevar más clientes a la era digitalÚnete a nuestro equipo de BlackSippers en Colombia como Marketing Automation Specialist¿Cuál será tu misión?Fidelizar a los clientes de nuestros clientes por medio de herramientas y estrategias de comunicación de marketing automation.¿Qué...
-
Marketing Specialist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia Telesign A tiempo completoLocation:ColombiaFully remote positionTelesign connects, protects, and defends companies, customers and the digital interactions between them. With powerful AI that delivers identity with speed, accuracy and global reach, we enable Continuous Trust. Empowering companies to transact, communicate and engage with their customers free of fear, Continuous Trust...
-
Associate Brand Marketing Specialist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia Talent Mapping A tiempo completoAcerca del puesto Associate Brand Marketing Specialist:Nuestro cliente se encarga de la fabricación de lentes de contactos blandos y busca persona responsable de ejecutar planes estratégicos y tácticos diseñados para capitalizar las oportunidades del mercado y generar demanda. Este rol será responsable de realizar programas clave, análisis del negocio...
-
Marketing & Execution Specialist
hace 2 semanas
Bogotá, Bogotá D.E., Colombia Yara International A tiempo completoAbout the UnitEl objetivo de Yara en América Latina es convertirse en el proveedor líder y más rentable de soluciones de cultivos diferenciados en la región de América Latina, combinando conocimientos únicos sobre cultivos, productos de alta calidad y herramientas de aplicación incomparables.Yara ha construido una posición importante en América...