Social Media Specialist

hace 5 días

Bogotá, Bogotá D.E., Colombia Havas Colombia A tiempo completo

The Social Media Strategist will be responsible in the development of strong strategic digital plans, managing the strategy, implmentation and monitoring of approved plans across assigned client(s). The Social Media Strategist has experience in Community Management across multiple social channels, Insights & Analytics/Measurement understanding, and Paid Media experience.

  • Leads social strategies, campaigns and initiatives—confidently addressing and planning questions ranging from social format to platform functionality.
  • Creates content calendars that move beyond channel tactics to support business objectives.
  • Works with team to schedule organic posts and the media team on paid campaigns.
  • Partners and collaboratse with media, analytics, creative and design teams.
  • Works across video, branding campaigns, broader marketing initiatives.
  • Develops guides for community manager responses to train clients' internal teams.
  • Works with project management on timelines and budgets.
  • Handles social media reporting.
  • Uses third-party platforms to schedule organic campaigns.
  • Be on top of competitive social activities.
  • Pulse on news, trends and developments in social media marketing.

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