Digital Content

hace 2 semanas

Bogotá, Colombia NielsenIQ A tiempo completo

**Company Description**

**Job Description** About this job**

This role involves creating SEO-focused content, collaborating with web and SEO experts, and optimizing social media architecture. The expert will improve NIQ domain authority and develop cross-linking and backlinking strategies.

**Responsibilities**
- Create SEO-first content in collaboration with the content team and the SEO strategist.
- Improve NIQ domain authority for strategic topics and solutions.
- Collaborate closely with web and SEO experts.
- Develop cross-linking and backlinking strategies.
- Optimize social media architecture and SEO across all channels.

**Qualifications**
- Experience as a content writer in marketing, ideally in the B2B technology or information services industry.
- Good understanding of SEO-driven keyword strategies to improve search ranking.
- Collaboration with SEO strategists to analyze and create content strategy.
- Cross-channel content experience, including website and social media.
- Proficiency in English language.
- Minimum 3-5 years of experience in relevant fields.

**Additional Information**

**Our Benefits**
- Flexible working environment
- Volunteer time off
- LinkedIn Learning
- Employee-Assistance-Program (EAP)

**About NIQ**

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

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**Our commitment to Diversity, Equity, and Inclusion

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