Marketing Manager

**YOUR NEXT STEP IS AT RAPPI**

Rappi is one of the first Latin American unicorns and a start-up that continues to focus on growing and making life easier for our users. As a company, we seek to continue improving the services we already offer, add more to our offer and continue expanding throughout the Latin American continent.Hey, keep it in mind that Rappi is an equal opportunity employer and hires qualified individuals regardless of gender, race, sexual orientation, religion, nationality, age, disability or background. You'll be most welcome here**Role Objective**:

- YOUR NEXT STEP IS AT RAPPI
- Rappi is one of the first Latin American unicorns and a start-up that continues to focus on growing and making life easier for our users. As a company, we seek to continue improving the services we already offer, add more to our offer and continue expanding throughout the Latin American continent.
- Rappi’s Restaurant Advertisement product kicked-off in the second half of 2020, the Ads product currently serves on a monthly basis thousands of restaurant Brands. During 2021 the Ads team built and launched new product versions to scale even more. The platform and App Ad space is fueling a new disruption in the marketing industry as Ad investments not only allow for a targeted audience reach but also track complete funnel data. We're looking for a talented Marketeer to help us to shape the future of this advertisement solution for restaurant partners across Rappi.

**Main Responsibilities**:

- Develop positioning, messaging, and competitive differentiation for RappiAds product suite.
- Manage partners and agencies (creative agency and media agency) for planning, execution, optimization of the RappiAds B2B marketing plan. Build best in class go-to-market strategies and campaigns that enhance adoption of our products.
- Work with the content team to align the main messages across multiple channels (CRM, website).
- Produce outstanding product communications, from marketing campaigns to sales materials (pitches, videos, testimonials) aligned with the value proposition of the product.
- Organise internal processess to make sure the execution of marketing initiatives run smoothly
- Work with the restaurant partners, data and commercial team to develop case studies.

**Key Requirements**:

- Your Experience/traits:

- Bachelor's degree in Marketing, business or similar, and a proven ability in quantitative fields
- 8+ years of marketing experience preferably in B2B fields in a fast-paced oriented environment. Developing and executing marketing initiatives for merchants, small businesses or restaurant partners.
- You have worked with commercial teams aligning the marketing strategy with the commercial capabilities.
- Have experience selecting and working with media agencies (both offline and online) to choose the right media mix to reach your target audience.
- Strong business insight; problem solver with project management skills and attention to detail.
- Strong communication skills (including presentation skills) and the ability to engage and influence others.
- Experience of building positive working relationships and collaborating with other teams.
- A strong customer-centric approach - you are always thinking about how our customers interact with our product.
- Hands on and can do attitude. You like solutions :)
- The ability to take the initiative in a constantly-changing work environment and a willingness to adopt a generalist approach
- He leído y acepto la Autorización de Datos Personales de Rappi S.A.S-
- Conforme a la Política de Tratamiento de Datos Personales
I have read and accept the Authorization of Personal Data from Rappi S.A.S-
- In accordance with the Personal Data Treatment Policy