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Regional Marketing Manager

hace 2 meses

Bogotá, Bogotá D.E., Colombia Azeus Systems Limited A tiempo completo

Azeus Systems Limited is seeking a seasoned marketing professional to lead and develop marketing strategies for Latin America (LATAM) and Brazil. As a key member of our team, you will be responsible for driving business growth and expansion in the region.

Key Responsibilities:

  • Develop and execute marketing strategies to increase brand awareness and drive sales in LATAM and Brazil.
  • Manage and guide the current marketing team to ensure alignment with company goals.
  • Design and implement campaigns on digital advertising and social media to reach our target audience.
  • Monitor and analyze website performance and marketing metrics to inform data-driven decisions.
  • Oversee digital marketing channels, including email marketing, content marketing, and search engine optimization (SEO).
  • Identify trends and insights to optimize spend and performance.
  • Instrument conversion points and optimize user funnels to improve customer experience.
  • Collaborate with internal teams to create landing pages and optimize user experience.
  • Manage company social media accounts and design online content.
  • Investigate benchmarks from competitors and continuously optimize online marketing strategies.

Requirements:

  • 5 years of experience in digital marketing or a related field.
  • At least 3 years of hands-on experience with SEM, SEO, Google Analytics, and related tools.
  • Proven track record in executing various digital marketing campaigns.
  • Ability to interpret web metrics and digital analytics to inform marketing strategies.
  • Excellent written, oral, and visual communication skills.
  • Excellent time-management skills and flexibility to multi-task.
  • Keen attention to details and ability to work in a fast-paced environment.
  • Bilingual in Spanish and Portuguese.