Regional Marketing Specialist
hace 1 mes
About the Role
The Regional Marketing Specialist will play a key role in driving marketing campaigns and initiatives in support of organic growth for Gallagher, a global leader in insurance, risk management, and consulting services. Reporting to the GGB-US VP Marketing, this specialist will work closely with US Regional Marketing Managers to implement regional marketing strategies and campaigns.
Key Responsibilities
- Establish and build strong relationships across internal marketing resources
- Project manage marketing strategies and campaigns in support of regional marketing/sales plans and goals
- Manage timelines, track status, and report on campaign performance
- Activate regional and divisional marketing campaigns, conduct competitive analysis, and track marketing effectiveness
- Coordinate approval processes with regional and divisional stakeholders, ensuring accuracy, quality, and consistency of corporate standards
- Promote cross-marketing opportunities, encouraging greater learning, communication, and sharing of ideas across the Gallagher marketing community
About You
- Bachelor's degree in Marketing, Business Administration, or related field, with 3 years of relevant experience in B2B marketing, commercial insurance experience a plus
- Advanced English skills
- Strong technical skills across Microsoft Office Suite, especially Microsoft Excel
- Experience with Workfront or other project management software/applications
- Familiarity with SalesForce a plus
- Consistent track record of successful multi-project management
- Experience creating and handling detailed work plans based on defined scope and objectives
- Strong interpersonal skills, excellent time management, and organizational skills
- Experience managing integrated digital and traditional marketing campaigns, including paid, earned, and owned media channels
- Experience creating and leading marketing scorecards, dashboards, or other relevant reports
- Experience handling project budgets
- Insurance industry experience preferred
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