Senior Programmatic Media Buyer

hace 2 semanas


Bogotá, Bogotá D.E., Colombia Publicis Global Delivery A tiempo completo

Job Description

Duties & Responsibilities

  • Develop and implement programmatic media buying strategies, leveraging analytical insights to drive business growth.
  • Lead campaign execution, including planning, documentation, and asset management.
  • Collaborate with publishers to establish and maintain mutually beneficial relationships.
  • Identify opportunities for client growth and implement strategies to capitalize on them.
  • Provide training and support on programmatic and digital media platforms.
  • Oversee the development and implementation of programmatic best practices.
  • Stay up-to-date with industry trends and advancements, applying knowledge to drive business success.
  • Build and maintain strong relationships with clients, delivering exceptional service and support.
  • Develop and present recommendations and optimization strategies aligned with client objectives.
  • Ensure campaign optimizations and quality assurance processes are in place.

Qualifications

  • Minimum 2-3 years of experience running programmatic DSPs, including DV360, TTD, Yahoo, Verizon, Xandr, Amazon, Teads, and Amobee.
  • Strong communication, analytical, and result-oriented skills.
  • Attention to detail and ability to work effectively in a team environment.
  • Intermediate Excel knowledge and experience with reporting tools such as Data Studio, Supermetrics, Power BI, and Datorama.
  • Strong knowledge of ad serving tools and verificators.


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