Senior SEO Strategist

hace 4 días

Perímetro Urbano Medellín, Colombia elev8 A tiempo completo
About the Role

We are seeking a highly skilled Senior SEO Specialist to join our team at elev8, a leading provider of 360-degree solutions for the behavioral health industry. As a Senior SEO Specialist, you will be responsible for driving organic growth and improving search engine rankings for our clients.

Key Responsibilities
  • Develop and execute comprehensive SEO strategies to improve organic search performance.
  • Conduct thorough keyword research to identify high-value keywords and phrases that align with client objectives.
  • Optimize website content, meta tags, headers, and other on-page elements to improve search engine rankings.
  • Develop effective backlink strategies to improve search rankings.
  • Implement local SEO strategies to improve local search visibility.
  • Own cost-per-lead and cost-per-acquisition optimization, focusing on conversion metrics to drive increased campaign ROAS/ROI for all our clients.
  • Create and run landing page optimization tests to increase conversion volume and quality of leads generated for our clients.
  • Set up and configure live cross-channel campaign dashboards for clients and compile monthly and quarterly basis with analysis for client presentations.
  • Support Customer Success Managers as needed during weekly/monthly client calls and ad hoc technical assistance.
  • Remain on top of the search industry and up to date with new betas, feature releases and overall changes to the SEM & SEO landscape.
  • Collaborate closely with our team of PPC, SEO & Tracking Specialists and foster superb collaboration with our Client Services & Sales team.
Requirements
  • English fluency (C1-C2 level) both written and verbal.
  • 3+ Experience as SEO specialist (preferably U.S based clientele/market).
  • Experience working with HealthCare industry is a plus.
  • Degree in Communication, Marketing or similar.
  • 3+ years of experience and a proven track record managing successful SEO programs, preferably in an agency setting.
  • Understand current SEO best practices, search engine ranking factors, intermediate marketing principles, and a strong grasp on how to help clients meet business goals.
  • Proficient using pertinent SEO tools such as Google Search Console, Screaming Frog, SEMRush, Ahrefs, Conductor Searchlight, etc.
  • Ability to implement conversion, call and pixel tracking as well as integrating GTM and Google Analytics.
  • Proficient with data analysis in Google Analytics and reporting software.
  • Have a good understanding of SEO and the strong synergies between organic and paid search.
  • Highly organized, motivated and a self-starter with a strong ownership of work, reliable and able to handle multiple priorities.
  • Ready to dive in and collaborate with the best in the field.
About elev8

elev8 provides 360-degree solutions for the behavioral health industry. We do so by helping facilities with:

  • Generating qualified leads on all channels via elev8media.
  • Optimizing their CRM and overall techstack via elev8tech.
  • Improving their lead-to-admit conversion rates via elev8sales.

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