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Senior SEO Strategist

hace 2 meses


Perímetro Urbano Medellín, Colombia elev8 A tiempo completo
About the Role

We are seeking a highly skilled Senior SEO Strategist to join our team at elev8.io. As a key member of our digital marketing team, you will be responsible for developing and implementing comprehensive SEO strategies to drive organic growth and improve search engine rankings for our clients.

Key Responsibilities
  • Develop and execute end-to-end SEO strategies to improve search engine rankings and drive organic traffic
  • Conduct thorough keyword research to identify high-value keywords and phrases that align with client objectives
  • Optimize website content, meta tags, headers, and other on-page elements to improve search engine rankings
  • Develop effective backlink strategies to improve search rankings and drive referral traffic
  • Implement local SEO strategies to improve local search visibility and drive foot traffic
  • Own cost-per-lead and cost-per-acquisition optimization, focusing on conversion metrics to drive increased campaign ROAS/ROI for all clients
  • Create and run landing page optimization tests to increase conversion volume and quality of leads generated for clients
  • Set up and configure live cross-channel campaign dashboards for clients and compile monthly and quarterly analysis for client presentations
  • Support Customer Success Managers as needed during weekly/monthly client calls and ad hoc technical assistance
  • Remain up-to-date with the latest search engine algorithms and best practices to ensure optimal SEO strategies
Requirements
  • English fluency (C1-C2 level) both written and verbal
  • 3+ years of experience as an SEO specialist (preferably in an agency setting)
  • Experience working with the healthcare industry is a plus
  • Degree in Communication, Marketing, or a related field
  • 3+ years of experience and a proven track record managing successful SEO programs
  • Understanding of current SEO best practices, search engine ranking factors, and intermediate marketing principles
  • Proficient using pertinent SEO tools such as Google Search Console, Screaming Frog, SEMRush, Ahrefs, Conductor Searchlight, etc.
  • Ability to implement conversion, call, and pixel tracking as well as integrating GTM and Google Analytics
  • Proficient with data analysis in Google Analytics and reporting software
  • Strong understanding of SEO and the synergies between organic and paid search
  • Highly organized, motivated, and a self-starter with a strong ownership of work, reliable, and able to handle multiple priorities
About elev8.io

elev8.io provides 360-degree solutions for the behavioral health industry. We help facilities generate qualified leads on all channels, optimize their CRM and tech stack, and improve their lead-to-admit conversion rates.