Cryptocurrency Marketing Specialist
hace 2 días
We are seeking a detail-oriented and self-motivated Cryptocurrency Marketing Specialist to join our exciting venture at RedValley in Medellín. As a key member of our team, you will be responsible for leading the strategy and execution of our social media campaigns to drive brand awareness and engage with our community of users.
Key Responsibilities:- Develop and execute a comprehensive social media strategy to grow Memecoin's presence across platforms such as Twitter, Instagram, TikTok, Discord, Reddit, and YouTube.
- Create, curate, and manage content that aligns with Memecoin's brand voice and engages the cryptocurrency community.
- Monitor and engage with the community on social media, responding to comments, messages, and discussions to foster positive relationships with users.
- Analyze performance metrics and provide insights on social media content to improve reach, engagement, and overall effectiveness.
- Collaborate with the design and marketing teams to create visual and written content that is aligned with ongoing campaigns, product launches, and promotions.
- Stay up-to-date with the latest trends in social media, cryptocurrency, blockchain technology, and decentralized finance (DeFi), leveraging these trends to enhance Memecoin's social media presence.
- Manage partnerships with influencers and crypto thought leaders to drive brand awareness and user engagement.
- Utilize social media tools for scheduling, monitoring, and reporting, ensuring consistent brand representation across all channels.
- Bachelor's degree in Marketing, Communications, or related field.
- Proven experience as a Social Media Manager, preferably in the cryptocurrency, blockchain, or fintech space.
- Deep understanding of crypto culture and the nuances of various social media platforms within this community.
- Excellent writing, editing, and communication skills with the ability to create engaging and on-brand content.
- Strong analytical skills with the ability to track, measure, and report on performance metrics.
- Proficiency in social media management tools such as Hootsuite, Buffer, or Sprout Social.
- Experience in growing and engaging online communities, especially on platforms like Discord, Reddit, and Twitter.
Based on industry standards and market research, we estimate the salary for this position to be around COP 7,500,000 - 10,000,000 per month, depending on qualifications and experience.
Benefits:- Flexible working environment
- Opportunities to work in a fast-paced startup environment
- Supportive team culture
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