Email Marketing Strategist

hace 1 semana


Medellín, Antioquia, Colombia Snappr A tiempo completo
About the Role

Snappr is revolutionizing the ecosystem of visual content, and we're looking for a talented Email Marketing Manager to join our team. As a key member of our marketing team, you'll be responsible for developing and executing a comprehensive email marketing strategy that drives revenue and customer engagement.

Key Responsibilities
  • Develop and manage email marketing campaigns to target businesses who have created an account with Snappr
  • Create and manage email calendars, including promotions, welcome series, abandon carts, re-engagement series, drip campaigns, and product education
  • Manage and create audience segmentations to sell different photography packages
  • Manage and optimize existing workflows and create new workflows as needed
  • Create and manage A/B testing
  • Create new email designs from start to finish, including writing copy and providing design guidelines
  • Provide reporting on email campaign performance, including A/B testing results
  • Onboard new tools as needed to continue to optimize our email marketing systems
Requirements
  • 4+ years of email marketing experience, with at least 2 years of experience managing email marketing for a B2B-type company
  • Deep knowledge of the entire email ecosystem
  • Experience working with different email marketing platforms/tools, such as Sendinblue, Mailchimp, AutoPilot, and Stripo
  • Impeccable English communication skills


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