Digital Asset Deployment Strategist

hace 5 días


Bogotá, Bogotá D.E., Colombia Publicis Groupe A tiempo completo

We are seeking a highly skilled Digital Asset Deployment Strategist to join our team at Publicis Groupe. As an essential member of our operations, you will play a key role in the successful deployment and management of digital assets across various eRetailers.

Job Summary:

This is a challenging and rewarding opportunity for a detail-oriented professional with experience in data administrative asset management roles. The ideal candidate will possess excellent organizational skills, strong analytical abilities, and the ability to prioritize tasks effectively under tight deadlines.

You will be responsible for managing the verification and delivery of product eContent and assets, ensuring that content meets quality standards and feasibility checks. This involves analyzing technical specifications and capabilities of eRetailers to secure optimal positioning for brands and products.

In addition to this, you will support qualitative and quantitative audits in a multimarket eRetailer environment and contribute to running and analyzing data reports from commerce automation tools. This role also includes supporting the delivery and ongoing management of campaigns and content, including naming conventions, to Product Information Management (PIM) and Digital Asset Management (DAM) systems, as well as eRetailer platforms.

Key Responsibilities:

  • Librarianship: Acquiring, organizing, and locating collections and publishing of digital assets in client PIM/DAM libraries and servicing each team with these resources.
  • Manage Assets: Review format files, compile and gather information for each asset (usage rights, approvals, retouches, etc.), place on files the correct naming convention, fill a metadata tracker to send the assets on the DAM platform, close and/or report any delay with the project or any asset related.

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