Digital Marketing Strategist

hace 5 días

Bogotá, Bogotá D.E., Colombia LMG Staffing Solutions A tiempo completo

Job Overview

The Digital Marketing Strategist will be responsible for leading digital marketing activities, primarily focused on Paid Search and Paid Social Advertising. This role may also involve Programmatic Display and other third-party social platforms.

Responsibilities

  1. Lead, maintain, and continuously optimize client accounts to ensure effective campaign performance.
  2. Demonstrate a deep understanding of clients' goals and business objectives to develop targeted strategies.
  3. Create data-driven decks to report on campaign performance and present results to clients via in-person, video, or call.
  4. Provide internal and external reporting on project status and how client and company goals are being met.
  5. Identify additional growth opportunities in other marketing channels to expand client reach.
  6. Develop, implement, and manage paid search, paid social, and display marketing strategies for a variety of clients.
  7. Use campaign data to recommend and implement optimizations to improve overall campaign performance.

Data Analysis and Optimization

  1. Extract insights from campaign data, identify relevant trends, and provide proactive recommendations to enhance client search marketing goals and objectives.
  2. Utilize Google, Bing, and Social Search Marketing tools (Facebook, LinkedIn, Twitter, Pinterest) as well as additional 3rd party software (Marin) to develop new campaigns and edit existing ones to ensure ROI for all clients.
  3. Continuously manage and adjust campaign budget allocation to maximize return on investment.
  4. Exhibit clear understanding of overall client messaging and develop search marketing creative, including but not limited to keyword generation, text ad copy creation, and landing page copywriting.

Research Market Trends

  1. Stay up-to-date on the latest trends in online search marketing and advise clients accordingly.

Required Skills and Qualifications

  1. Bachelor's Degree
  2. At least 3 years of Paid Media (search and social) experience at a digital marketing agency.

Benefits

  1. Medical, Dental, Vision, Short-Term Disability, and Life insurance
  2. 401(k) plus match, to help plan for your future
  3. Paid time off (starting at 15 days), plus paid holidays, paid sick days, and paid personal days
  4. Flexible Fridays
  5. Option to work completely remote
  6. Access to senior management and mentoring opportunities
  7. Optional COVID-safe company gatherings

Estimated Salary Range: $60,000 - $80,000 per year

  • Digital Marketing Strategist

    hace 4 semanas

    Bogotá, Bogotá D.E., Colombia Hustler Marketing A tiempo completo

    About the RoleThe SEO Strategist & Client-Facing Account Manager is a key position at Hustler Marketing, responsible for driving exceptional experiences and successful outcomes for our clients in the realm of digital marketing.This role plays a pivotal part in swiftly communicating with clients, addressing and resolving their requests, and implementing...

  • Digital E-Commerce Marketing Strategist

    hace 2 semanas

    Bogotá, Bogotá D.E., Colombia Scalejet A tiempo completo

    Scalejet, an innovative company, is seeking an experienced Digital E-Commerce Marketing Strategist to drive growth in the e-commerce space. This role will focus on developing and executing digital marketing campaigns across multiple channels, improving the customer journey, and maximizing brand presence on social media, email, and other key platforms.Taking...

  • Digital Marketing Strategist

    hace 2 semanas

    Bogotá, Bogotá D.E., Colombia Tiktal Ou A tiempo completo

    Digital Marketing Role at Tiktal OuOur agency, Tiktal Ou, is a dedicated TikTok influencer marketing and talent agency based in the Americas. We support brands launch creative activations leveraging the power of video. Our mission is to deliver memorable stories in a native format, and we're seeking a proactive and creative Digital Marketing Strategist to...

  • Digital Marketing Strategist

    hace 4 días

    Bogotá, Bogotá D.E., Colombia BruntWork A tiempo completo

    Digital Marketing StrategistAt BruntWork, we're seeking a highly skilled and innovative Senior Digital Marketing Strategist to spearhead our digital marketing initiatives. This is an exceptional opportunity to showcase your expertise in social media management, content creation, and newsletter marketing while driving business growth.As a key member of our...

  • Digital Marketing Strategist

    hace 1 mes

    Bogotá, Bogotá D.E., Colombia Publicis Global Delivery A tiempo completo

    Job OverviewAt Publicis Global Delivery, we're seeking a skilled Digital Marketing Strategist to lead our digital campaigns and drive business growth. As a key member of our team, you'll be responsible for implementing, optimizing, and reporting on paid media advertisements to achieve campaign KPIs.Key ResponsibilitiesDevelop and execute digital marketing...

  • Digital Jewelry Marketing Strategist

    hace 2 semanas

    Bogotá, Bogotá D.E., Colombia 1840 & Company A tiempo completo

    Job Overview: We are seeking a creative and self-motivated Digital Jewelry Marketing Strategist to join our team at 1840 & Company. As a key member of our marketing team, you will be responsible for developing and implementing a comprehensive social media strategy that showcases our unique luxury jewelry pieces.

  • Digital Marketing Strategist

    hace 4 semanas

    Bogotá, Bogotá D.E., Colombia Red Rock Interactive A tiempo completo

    Red Rock Interactive is a leading digital advertising agency driving measurable results for clients through innovative marketing strategies and cutting-edge technology.We are seeking a Digital Marketing Strategist to manage client relationships, develop marketing strategies, and facilitate internal agency deliverables. This role requires a deep understanding...

  • Digital Marketing Strategist

    hace 3 semanas

    Bogotá, Bogotá D.E., Colombia Hustler Marketing A tiempo completo

    About Hustler MarketingWe are a dynamic digital marketing agency delivering exceptional services, including Search Engine Optimization, Paid Search Advertising, Social Media Marketing, and Marketing Automation.Our operational excellence and dedication to customer satisfaction have earned us a stellar reputation as a reliable source to deliver results for our...

  • Digital Marketing Strategist

    hace 2 semanas

    Bogotá, Bogotá D.E., Colombia Tiktal Ou A tiempo completo

    Company OverviewTikTal Ou is a pioneering TikTok influencer marketing and talent agency dedicated to supporting brands in launching creative activations that leverage the power of video. Our mission is to deliver memorable stories in a native format, and we are seeking a proactive and creative Digital Marketing Strategist to join our dynamic team.Job...

  • Digital Marketing Strategist for Automotive Industry

    hace 2 semanas

    Bogotá, Bogotá D.E., Colombia BruntWork A tiempo completo

    Job Title: Digital Marketing Strategist for Automotive IndustryAbout the Role: We are seeking a skilled Digital Marketing Strategist to join our team at BruntWork. As a key member of our marketing department, you will be responsible for developing and executing digital marketing campaigns that drive results.Key Responsibilities:Research and Analysis: Conduct...

  • Digital Aviation Marketing Strategist

    hace 4 días

    Bogotá, Bogotá D.E., Colombia Ingepsy A tiempo completo

    Digital Aviation Marketing StrategistWe are seeking a highly skilled Digital Aviation Marketing Strategist to join our team at Ingepsy. This exciting opportunity will allow you to leverage your expertise in social media management and digital marketing to elevate our online presence and drive engagement.About the Role:Develop and execute a comprehensive...

  • Digital Marketing Strategist

    hace 2 semanas

    Bogotá, Bogotá D.E., Colombia Publicis Global Delivery A tiempo completo

    At Publicis Global Delivery, we are looking for a skilled Digital Marketing Strategist to lead our paid social advertising efforts.

  • Digital Marketing Strategist Lead

    hace 9 horas

    Bogotá, Bogotá D.E., Colombia Within A tiempo completo

    About WITHINWITHIN is a pioneering Performance Branding company, collaborating with prominent brands to drive business growth through innovative marketing strategies. Our integrated model combines creative and media, performance and brand, and across channels, enabling us to work closely with our partners and align marketing efforts with core objectives.Key...

  • Digital Marketing Strategist

    hace 9 horas

    Bogotá, Bogotá D.E., Colombia Capgemini A tiempo completo

    About the Role: We are seeking an experienced Digital Marketing Strategist to join our team at Capgemini. As a key member of our digital marketing team, you will be responsible for developing and implementing SEO strategies to improve website visibility, rank, and performance in search engines. Key Responsibilities: - Plan and implement comprehensive SEO...

  • Aviation Marketing Strategist

    hace 3 semanas

    Bogotá, Bogotá D.E., Colombia BruntWork A tiempo completo

    At BruntWork, we're seeking a highly skilled Aviation Marketing Strategist to join our team. This is a fantastic opportunity for someone with a passion for aviation and digital marketing to elevate our online presence and lead generation efforts.

  • Digital Marketing Strategist

    hace 1 semana

    Bogotá, Bogotá D.E., Colombia Urban Insight, Inc. A tiempo completo

    Urban Insight, Inc.We're a leading digital agency with 35+ team members, working with some of the best-known museums, nonprofits and other institutions. Our mission is to create innovative websites and web applications that make a difference.Job DescriptionWe're seeking a creative and analytical Digital Marketing Strategist to own and grow our marketing...

  • Digital Marketing Strategist

    hace 4 semanas

    Bogotá, Bogotá D.E., Colombia Teleperformance A tiempo completo

    Job SummaryWe are seeking a skilled Digital Marketing Strategist to join our team at Teleperformance. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies across various social media platforms to promote our client products and services.Key ResponsibilitiesDevelop and implement marketing strategies...

  • Digital Marketing Data Strategist

    hace 3 semanas

    Bogotá, Bogotá D.E., Colombia Publicis Groupe A tiempo completo

    Job Title: Digital Marketing Data StrategistJob Summary:Publicis Groupe is seeking an experienced Digital Marketing Data Strategist to join our team. The ideal candidate will have a passion for data-driven advertising and insights, with a strong background in digital advertising and experience managing online display, video, and mobile campaigns.Key...

  • Digital Marketing Campaign Strategist

    hace 3 semanas

    Bogotá, Bogotá D.E., Colombia Publicis Groupe A tiempo completo

    Job OverviewWe are seeking a highly motivated Digital Marketing Campaign Strategist to join our team at Publicis Groupe. As a key member of our team, you will be responsible for implementing assigned digital campaigns and ensuring their successful execution.ResponsibilitiesDevelop and implement digital marketing strategies that align with client goals and...

  • Global Digital Marketing Strategist for Revenue Growth

    hace 2 semanas

    Bogotá, Bogotá D.E., Colombia Adidas A tiempo completo

    About the RoleWe are seeking a highly skilled and experienced Global Digital Marketing Strategist to lead our revenue growth initiatives. This is an exciting opportunity to join our team at Adidas and drive business success through innovative digital marketing strategies.