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The ideal candidate will have expertise in managing multi-channel media strategies across online and offline platforms, proven experience in leading media teams, and a strong understanding of media measurement tools and performance tracking.
Responsibilities include:
- Developing and implementing local media channel strategies, ensuring media sufficiency for each campaign.
- Managing the campaign calendar and coordinating the development process to ensure campaigns are executed on time.
- Overseeing the contract with media agencies, ensuring the delivery of service and rates as per scope.
The successful candidate will also have experience in using measurement tools for data-driven marketing, owning and optimizing budget across multiple teams, and excellent project management skills.
