Senior Writer Content

hace 5 meses

Bogotá Cundinamarca, Colombia Vertiv A tiempo completo

**ESSENTIAL JOB FUNCTIONS**
- Write and edit press releases, bylines, blog posts, and other PR-related content, based on requests and creative briefs from individual requestors, or through the global Vertiv Editorial Calendar SmartSheet tool.
- If instructed, must keep information confidential.
- Follow AP Stylebook for press release writing and editing.
- Conduct interviews or research as necessary to write content targeting audiences with a mix of technical expertise.
- Revise drafts per input from stakeholder and legal team reviewers. Ensure the final draft has all necessary approvals and has gone through the quality control process before submitting it to the creative or web team.
- Work with other content and corporate marketing team members to edit, share updates, and cross-check details of related content (PR/Content/Social/etc.)
- Use and maintain Vertiv Editorial Calendar (VEC) to manage the content production process.
- Work with the search engine optimization (SEO) team to ensure we are supporting prioritized keywords and topics in PR writing.Learn to use the media monitoring tool to review earned media pickups and possibly serve as backup to the PR coordinator for scrubbing/reporting.

**JOB QUALIFICATIONS**
- Must write and edit fluently in English.
- Ability to understand Vertiv solutions and concepts behind the technologies quickly; experience with technical writing is a plus.
- Ability to write in Associated Press style
- Experience conducting SME interviews and listening to recordings of interviews to write content.
- Ability to write in Vertiv tone and in a brand-right voice; familiarity with writing for global brands is a plus.
- Able to submit samples of writing in different styles (i.e., press release, blog post, social media post, etc.).
- Ability to manage and meet deadlines.
- Ability to interpret data and correctly attribute research in writing.
- Familiarity working with or in a PR agency is a plus.
- Experience working with global teams a plus.
- Experience working with content SEO, Semrush and BrightEdge is a plus

SUCCESS METRICS
- Content requestor and user satisfaction
- Subject matter expert satisfaction
- Quality and accuracy of writing
- Ability to meet deadlines
- Cross-functional team satisfaction with hand-off and deliverables (web team, creative services, etc.)

DESIRABLE ATTITUDE & SKILLS
- Good attitude and ability to work well within a team, cross-functionally, and with all levels of the company
- Curiosity about new topics
- Strong desire to learn new skills and processes and ability to find improvements
- Passionate about doing good work
- Partners well with teammates, including upstream content contributors and downstream content activators
- Fast learner, able to understand new and changing technologies and processes
- Flexible and able to shift strategies and tactics when required
- Tremendous attention to detail and accuracy when performing tasks
- Excellent organization when managing related content tasks and projects
- Ability to handle publishing and content management toolsProactive in terms of managing projects, requesting more work or indicating that projects may be delayed due to lack of bandwidth

The above duties and responsibilities are intended to describe the general nature and requirements of the position and are not intended to be an exhaustive list. To achieve business objectives, other duties may be included at the discretion of the department manager.

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