Brand Manager

hace 4 meses

Bogotá Cundinamarca, Colombia BaseFirma A tiempo completo

**Brand Manager - Join a Growing, Employee-Centric Team**

Are you passionate about shaping brands and making a real impact? At BaseFirma, we're a young, dynamic company that values our employees and their insights. We’re looking for a Brand Manager who’s ready to grow with us and take ownership of their role. In this unique position, you'll have the opportunity to contribute directly to our corporate strategy, setting and executing goals that you help create. If you're ready to drive brand success and be part of a supportive, forward-thinking team, we'd love to hear from you

**Position Overview**: The Brand Manager will be responsible for developing and executing brand strategies that enhance our market presence and drive growth. This role will require a creative and analytical individual who can lead brand initiatives and contribute to the overall business strategy.

**Key Responsibilities**:

- Develop and implement brand strategies that align with the company’s objectives.
- Create marketing campaigns, ensuring brand consistency across all channels.
- Manage and execute all aspects of digital marketing, including content creation, social media management, and online advertising.
- Plan and organize client engagement events.
- Collaborate with the product development, and sales teams to create integrated marketing plans.
- Monitor market trends and conduct competitive analysis to inform brand positioning and strategy.
- Manage the brand’s budget and ensure efficient allocation of resources.
- Track and analyze the performance of brand initiatives, making data-driven decisions to optimize results.
- Foster strong relationships with external partners, agencies, and stakeholders.

**Qualifications**:

- Bachelor’s degree in marketing, social communications, or a related field.
- Minimum of 5 years of experience in brand management, preferably within the services industry.
- Proven track record of developing and executing successful brand strategies.
- Strong expertise in digital marketing and content creation.
- Experience in planning and executing events.
- Proficiency in design software and tools.
- Excellent writing skills in both Spanish and English.
- C1 level of English, both written and spoken.
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Excellent communication and leadership skills.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Creative thinker with a passion for building strong brands.

**What We Offer**:

- Competitive salary and benefits package.
- Opportunities for professional growth and development.
- A collaborative and supportive work environment.
- Flexible remote work options.
- Emphasis on work-life balance, ensuring you can maintain a healthy personal and professional life.

CV's required.

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