Influencer Marketing Analyst

hace 6 meses

Bogota, Colombia Media.Monks A tiempo completo

MediaMonks is seeking a skilled **Influencer** Marketing Analyst** to join our team. We are looking for someone experienced in connecting data dots and crafting client-friendly narratives around opportunities, hypotheses, and issues. As part of our data insights team, you will uncover insights, develop learning programs, monitor trends, and enhance the consumer experience.

**Responsibilities**:

- Analyze social media data to develop clear insights and narratives for influencer marketing opportunities.
- Collaborate with creative, content, and strategy teams to optimize social strategies.
- Measure and analyze the performance of organic and paid influencer campaigns.
- Provide expertise in influencer analytics, channel optimization, and KPIs calculation.
- Stay up to date with social media best practices and technologies.
- Conduct audience and platform research to inform Influencer Marketing strategies.
- Identify key insights and brand opportunities by analyzing digital conversations.
- Collaborate with clients and internal teams to plan and achieve campaign goals.
- Enhance data understanding across the agency and contribute to its growth.
- Evaluate emerging data platforms for influencer analysis.
- Optimize platforms based on insights and collaborate with content teams.
- Develop trend reports and audience profiles with cultural strategists.

**Requirements**:

- 2+ years of experience in Social Media Analytics within a digital agency environment.
- Strong proficiency in analyzing social media data and identifying key insights.
- Familiarity with social analytics tools and platforms.
- Excellent presentation and communication skills.
- Minimum of 2 years supporting creative strategy in a client-facing role.
- Strong organizational skills and attention to detail.
- Proficiency in influencer marketing tools and platforms.
- Collaborate with cultural strategists to create trend reports and audience profiles.
- Demonstrate a track record of success in fast-paced environments.
- Possess a sharp intuition and proactive approach, complemented by exceptional analytical skills.
- Exhibit the ability to strategically navigate the big picture while efficiently completing crucial tasks within designated timelines.

Skills Influencer Marketing:

- Expertise in marketing, PR, and influencer programs.
- PR experience in beauty, fashion, or consumer goods with media industry connections.
- Knowledge of social engagement tools and platforms.
- Ability to develop and execute influencer strategies.
- Strong business acumen and creativity.
- Proficiency in data analysis and reporting.
- Excellent communication and collaboration skills.
- Advanced English (Written and conversational) required (direct contact with international clients) + Spanish (Conversational) is a plus but not mandatory.
- Strong ability to process, analyze, and understand conversations in digital channels to identify key insights or brand opportunities.
- Proficiency in social analytics tools (e.g., Sprinklr, Sprout Social, Emplifi, Hootsuite, Brandwatch, CreatorIQ, Captive8, Traackr, Meltwater).

LI-VM1

LI-Hybrid

**About Media.Monks**:
Media.Monks is on a mission to create a new future for this industry. Our vision? Build everything with a belief that changing for good comes from changing who does the work. Yep, that means you. Welcome to the party—one global, cross-cultural collective with a passion for using our skills to create better and a better world. That's how we're able to connect the dots between data, content, digital media, and technology from everywhere we are—a true end-to-end model. Joining the Media.Monks collective means having the opportunity to create award-winning work with some of the most gifted, focused, joyful, talents from all over the world.

At Media.Monks, you'll be joining a highly ambitious company on a global mission to win the decade by changing the industry for good. Partner to 8 of the 10 most innovative companies in the world, Media.Monks works with established as well as up-and-coming global, regional, DTC and B2B brands, helping them own their data and build out customer ecosystems to elicit smart, efficient, high-impact engines for growth. We deliver table stakes quickly, creating cost efficiencies from day one to push up the creative effectiveness of our work with every cycle.

We are an equal-opportunity employer committed to building a respectful and empowering work environment for all people to freely express themselves amongst colleagues who embrace diversity in all respects. Including fresh voices and unique points of view in all aspects of our business not only creates an environment where we can all grow and thrive but also increases our potential to produce work that better represents—and resonates with—the world around us.

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