Channel Specialist Pharma Col

hace 2 semanas


Bogota, Colombia Kimberly-Clark A tiempo completo

**Si las ideas frescas y la pasión por ganar te inspiran, Ven a dar rienda suelta a tu talento en Kimberly-Clark**

Como **Trade Marketing Specialist** estarás encargado de diagnosticar, desarrollar e implementar acciones estratégicas de las categorías en el canal bajo tu responsabilidad, con un entendimiento profundo del shopper, alineado al presupuesto asignado con el fin de apoyar el cumplimiento de las metas de ventas, share y rentabilidad.

**¿Quién eres?**:

- ** Entre 3 y 5 años de experiência en Trade Marketing, de preferencia en segmentos pañaleras, consumo masivo o farma.****:

- Formación profesional en carreras afines.
- Deseable conocimiento intermedio de ingles.
- Uso de programas y herramientas tecnológicas para realizar análisis de data.

**¿Qué haces?**
- Ejecutar la estrategia definida por el Channel Manager y las actividades comerciales (innovación, big bets o promocionales) para sus RE, en conjunto con el equipo comercial.
- Control de presupuestos para garantizar rentabilidad
- Dar inputs al Channel Manager para la asignación del presupuesto de Trade Promotion.
- Ingresar las tácticas en el sistema para sus canales asignados.
- Envía sus requerimientos de POP al REL para que este centralice.
- Ejecutar los lineamientos y planes de las marcas en su canal.
- Participar activamente en el desarrollo de los Channel Plans de su Canal, en el proceso de I2E.
- Dar acompañamiento al equipo comercial en reuniones y capacitaciones con clientes, FDV externa y mercaderistas.
- Monitorear y revisar periódicamente el ambiente competitivo en el canal
- Analizar y generar acciones a partir de una profunda revisión de los KPIs de DPSM y Quality Check.
- Desarrollar un profundo conocimiento del comprador y consumidor a través de visitas al mercado

**¿Por qué Kimberly Clark?**

Tendrás la oportunidad de trabajar con una organización global que se centra en gran medida en el desarrollo de su gente. Esta es una oportunidad para que participes en proyectos de transformación digital, trabajando con las nuevas tecnologías de punta en soluciones para toda la región. Ofrecemos condiciones de empleo atractivas (salario competitivo, paquete de beneficios, trabajo flexible) y la posibilidad de trabajar en un equipo internac


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