Paid Social Account Manager
hace 4 meses
Who We Are:
We are a tech-enabled growth firm at the intersection of marketing, consulting & data intelligence igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world-with a scalable brand, culture and services.
At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in putting marketers in a strategic seat at the table and providing value in unparalleled ways.
Managing billions in media, our dynamic team of consultative marketers, creatives, analysts and technologists challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.
**Proficiency in spoken and written English at an advanced level is required for this role.
**This is a contract position with the intent to hire as a full-time employee in 30-90 days after start date.
**Responsibilities**:
Effectively own strategic communication internally and externally for clients and client teams as the Account Manager
- Successfully project manage full account initiatives using proactive communication.
- Proactive internal communication with team on performance, strategy, recommendations, deliverables, and action items; facilitating tactical needs with Strategists where applicable
Full ownership and execution of performance marketing via paid social native platforms
- Facebook Ads, LinkedIn Ads, Pinterest Ads, and others as applicable
- Effectively executing builds and production A-Z with redundancy across channels; facilitating production with Specialists on teams where applicable
- Lead execution of optimizations with regard to performance improvements relative to goals
Excellent marketing and business strategy acumen
- Complete understanding of the marketing funnel and how to execute via paid social
- Full understanding of the eCommerce model and basic lead gen strategies
- Ability to navigate roadblocks and adapt strategy to changes in landscape to achieve desired results
Ownership of performance reporting and strategy communication
- Execute performance reporting A-Z with excellent presentation creation capabilities
- Autonomously presents performance reports and recaps, facilitating strategic conversations with clients (verbally and written)
- Ability to leverage data to tell a story and articulate results to clients and key stakeholders with clear next steps
Exceptional client management and growth strategy across all managed accounts
- Lead and facilitate all resign conversations with clients with negotiation support from the ES; crafting an effective strategy and SOW tailored to the client's business needs
- Spearhead service expansion process for managed accounts through identification, appraisal, presentation, negotiation, and onboarding
- Support ES in conversations and negotiations to mitigate churn of managed accounts
- Ability to build out, price, and present Schedule A
Operating as an effective member of the team for both department and account teams
- Contributing to a constructive and effective work environment in line with PD core values
- Actively participate in the growth and development of junior talent where applicable.
Primary KPI’s:
Managing a full workload indicated by one or more of the following:
- $34k MRR or;
- Account Manager for $80K+ total retainer value or;
- 6-8 managed clients
- Below 10% client churn rate
Secondary KPI’s:
- 85% gross revenue retention annually
- Unforecasted churn under 5% of total managed revenue
- Hitting or surpassing performance goals for 80% of managed clients
- Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility._
**Salary**: From $10,000,000 per month
Application Question(s):
- How many years of work experience do you have with Facebook?
- How many years of work experience do you have with Business Strategy?
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