Marketing Manager Alliances Exports Markets

hace 1 semana

Bogota, Colombia Ipsen Colombia S.A.S A tiempo completo

At Ipsen we share a strong sense of purpose: to prolong patients’ lives, improve health outcomes and create a positive impact for patients and society. This deeply rooted purpose is at the heart of what we do, as we operate in highly specialized areas of healthcare: oncology, rare diseases and neuroscience.

If you want to be part of a team who is passionate and committed to finding innovative solutions which add value to patients and healthcare systems and who will go the extra mile with tenacity and persistence to achieve our goals, then Ipsen could be the right place for you.

Come and join us in our mission

**RESPONSABILITIES**
- Accompany partners to support them on defining strategic plans in accordance with Ipsen priorities and roadmap._
- Provide clear guidelines about Ipsen objectives and expectations related to products strategies
- Challenge and validate proposed operations plans
- Guarantee that Partners’ operational plans are aligned with Ipsen strategy and be responsible for timely execution according to Ipsen Ethics and operations standard
- Follow-up of Partner’s action plans_
- Challenge partners action plans and secure their execution
- Monitor partners plan execution by creating a clear KPIs tracker, as a project management, updating this information on a monthly basis and presenting it in a dashboard report to the leadership team
- Ensure promotional materials availability on a regular basis
- Follow-up regulatory and Supply Chain roadmap
- Follow-up both marketing & sales/demand generation KPIs on a monthly basis being responsible for getting the report from the partners to share with the leadership team]
- Coordinate the implementation of new product/strength launches and support Alliance Director in the implementation of specific potential BD projects._
- Develop a launch readiness for each product/strength/country/partner involved
- Track timely execution of all phases involved in the process of the launch
- Liaise with stakeholders to ensure the launch on a timely and effectively manner
- Follow closely with the partners the launch implementation plan
- Organize, train people accordingly
- Support the Alliances Director on a Business Case preparation, gathering minimum information to create scenarios for analysis and decision
- Prepare, implement and follow-up regional medical marketing projects._
- Define strategic objectives of the projects
- Ensure appropriate and timely Medical Education agency deliverables
- Liaise with KOLs
- Coordinate the scientific program design and implementation in conjunction with medical teams
- Validate attendee’s profiles, responsible for tools and materials preparation / production
- Communicate to partners projects progresses
- Assesses events impact
- Improve market understanding by performing market studies and making strategic recommendations accordingly._
- Identify, recommend & brief providers
- Review questionnaires
- Challenge and present results to Ipsen Management
- Propose action plan and cascade decision to Ipsen Partner

**REQUIREMENTS**
- Master’s degree in business or marketing, or other disciplines supplemented by relevant work experience
- Minimum of 5 years of experience in a pharmaceutical company
- Desirable international experience, preferably in Latam region
- Fluent in English
- Fluent in Portuguese and/or Spanish

IPSEN is an equal opportunity employer that strictly prohibits unlawful discrimination. We recruit, employ, train, compensate, and promote without regard to an individual’s race, color, religion, gender, sexual orientation, gender identity/expression, national origin/ancestry, age, mental/physical disability, medical condition, marital status, veteran status, or any other characteristic protected by law.

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