Influence Lead

hace 3 semanas


Bogota, Colombia Edelman A tiempo completo

En Edelman estamos buscando un Influence Lead para Colombia, quien será responsable de llevar nuestro trabajo con creadores de contenido a un siguiente nível. Buscamos a alguien que lidere con visión, innovación y pasión el crecimiento del negocio e impulse el desarrollo de nuestro equipo y nuestros clientes.

**Requirements**:

- The Influence Lead is an experienced lead in influencer work, public relations, and digital marketing. Has a business mindset and entrepreneurial spirit, is great with operational and organizational tasks, is able to build strong relationships with multidisciplinary teams, and has a deep understanding of the influencer business.
- + 7 years of experience in digital marketing, public relations, strategic communication, or advertising with emphasis on influencer work.
- Agency experience with client facing roles.
- Strong knowledge of influencer business in the local market, from creator ecosystem to trend mapping.
- Strong experience in project management, campaign development, and business growth.
- Fluent in English.

**Preferred qualifications**:

- Hands-on leader with an entrepreneurial style.
- Strong eye to identify cultural movements and trends in the digital landscape.
- Someone up to date with the latest influential voices and overall creator conversations.
- Wide experience with client relationships and consultation, especially with marketing or communication leads.
- Quoting and staffing knowledge.
- A demonstrated track record of developing and executing successful influencer programs and campaigns.
- A visionary in the digital space who is forward thinking and knows how to demonstrate the value of digital to our clients as well as internal stakeholders.
- PR and digital marketing experience is a plus.

**Responsibilities and Expectations**:

- Lead and grow digital work for clients in the Colombia office.
- Define and execute the strategy to evolve influencer business in Colombia, according to the regional plan, but considering local challenges.
- Manage, guide, motivate and develop influencer specialists, ensuring an efficient, high quality and innovative model that is always integrated with the other areas involved.
- Influencer strategy development and consultation for clients and new business pitches.
- Lead the influencer operation of the market, including staffing, quoting, team organization, workflows, and formats.

Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead and act with certainty, earning the trust of their stakeholders. Our honors include the Cannes Lions Grand Prix for PR; Advertising Age’s 2019 A-List; the Holmes Report’s 2018 Global Digital Agency of the Year; and, five times, Glassdoor’s Best Places to Work. Since our founding in 1952, we have remained an independent, family-run business. Edelman owns specialty companies Edelman Data & Intelligence (DxI) and United Entertainment Group (entertainment, sports, lifestyle).


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