Social Media Marketer

hace 2 semanas

Bogotá, Bogotá D.E., Colombia Italic A tiempo completo
Italic is creating a world of luxury without labels. We believe that luxury today is exclusionary and all about marketing that hurts its customers and manufacturers.

Our mission is to create a new model that enables manufacturers to bypass the legacy luxury supply chain and deliver luxury goods with equivalent or better quality directly to consumers.

Our customers come to rely on Italic for our quality, timeless design, and radical value.

Italic is seeking a talented
part-time and creative Social Media Manager / Content Creator to join our team.

As a Social Media Manager, you will be responsible for managing and growing our social media presence, as well as creating engaging content to attract and engage our audience.

You will work closely with our marketing team to develop and implement social media strategies that align with our brand and business objectives.


Responsibilities

  • Social Media Management_
  • Develop and execute social media strategies to increase brand awareness and drive engagement
  • Manage and curate content for various social media platforms, including Facebook, Instagram, Twitter, and LinkedIn
  • Monitor social media trends and best practices to ensure our content remains fresh and relevant
  • Engage with our audience and respond to comments and messages in a timely manner
  • Content Creation_
  • Create compelling and visually appealing content for social media posts, ads, and campaigns
  • Conduct research on our products to understand their unique selling points and create content that highlights their features and benefits
  • Collaborate with our design team to develop visually appealing graphics and videos
  • Test and iterate on content to optimize performance and drive results
  • Analytics and Reporting_
  • Monitor and analyze social media performance using tools like Google Analytics and social media analytics platforms
  • Track key metrics such as reach, engagement, and conversions, and provide regular reports to the marketing team
  • Use datadriven insights to inform future content strategies and optimizations

Requirements:

  • Technical Skills_
  • Minimum of 2 years of experience in social media management and content creation
  • Proficient in using social media management tools and analytics platforms
  • Strong understanding of social media platforms, algorithms, and best practices
  • Experience with graphic design and video editing tools is a plus
  • Soft Skills_
  • Excellent written and verbal communication skills
  • Creative thinking and ability to generate innovative ideas
  • Strong attention to detail and ability to work in a fastpaced environment
  • Ability to work independently and collaborate effectively with crossfunctional teams
  • Mentality_
  • Proactive and selfmotivated with a strong sense of ownership and accountability
  • Passion for social media and staying up to date with the latest trends and industry developments
  • Ability to adapt quickly to changing priorities and business needs

Culture

  • Great Brands Start With Great People_
Our culture focuses on performance, integrity, and longevity.

We believe that the best brands are not grown through sheer force but rather through deliberate decision-making and persistent effort over a long period of time.

We are committed to creating a workplace where talented individuals can thrive in building an enduring, beloved brand that we all take pride in.


  • Inputs Over Outputs_
We value the effort and work that goes into achieving results rather than just the end result.

We believe that investing in our people and processes will lead to better outcomes while also creating a more sustainable and enjoyable environment.


  • Flat Hierarchy_
Our company has a flat hierarchy and values the input and ideas of all team members. We believe that everyone has the potential to make a significant contribution to the success of the company.

  • Small Team, Big Opportunities_
As a small team, all employees are expected to take ownership in their work. Some might move faster while others are fine with a slower pace.

Those who seek to move faster in their career will be able to do so based solely on merit, contribution, and performance.

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