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Marketing Associate
hace 2 semanas
This company is an EdTech SaaS startup based in Center City, Philadelphia.
It offers a modern platform designed to foster meaningful interactions between students and their teachers—whether for in-person, blended, or online courses.
They're looking for a passionate, self-driven, innovative candidate who is looking for a long-term opportunity within the fast-growing Education Technology Space.
The role will require someone who possesses a second-to-none work ethic, a strong desire to grow with the company, and an unbelievably positive business attitude.
Responsibilities- Email Marketing monthly newsletter creation, assist in execution of targeted campaigns, and evergreen lead nurturing campaigns to increase conversion rate of leads including segmentation, campaign design, copywriting, and A/B testing to optimize engagement and conversion rates.
- Organic Social media content creation to increase brand awareness by increasing engagement and followers.
- Content Creation (e.g. thought leadership, videos, website copy, blog posts, infographics).
- Assist in the improvement of Salesforce Account Engagement and Salesforce Sales cloud usage to increase attribution tracking, reporting, and automation efforts.
- Identifying and applying to awards on behalf of the company.
- Work with clients and internal team members to produce and promote webinars.
- Support in the execution of national, external conferences (:10/year) and companyhosted events (:310/year).
- Proactively identify customer success and bring those stories to life for use in marketing.
- Bachelor's degree
- 3+ years of experience in a B2B marketing, communications or related field; demonstrated success in digital marketing, preferably in edtech.
- 2+ years in a remote startup environment, preferably with a USbased company.
- Experience driving and executing email marketing campaigns, preferably in Salesforce Account Engagement (formerly Pardot) and Salesforce Sales Cloud
- Excellent written and verbal communication skills (C1/C2 English level).
- Fast learner, detailoriented, and must enjoy dynamic work environments
- Strong problem solving abilities
- Exceptional written and oral communication skills with a demonstrated ability to develop clear, concise, compelling messaging, and a persuasive writing style.
- Strong project management and interpersonal skills; Ability to manage multiple overlapping projects with stakeholders inside and outside of the company to meet deadlines
- Experience and desire to work in a fastpaced, crossfunctional environment
- Ability to understand the brand look and feel and maintain it across visual and written asset creation
- No task is too big and no task is too small mindset
- Event planning background is a plus
- Experience with paid social media ad campaigns for B2B customer acquisition is a plus
- Access to consistent wifi
- $1,600 - $2,080/month
- 100% Remote from anywhere in Latin America
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