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Programmatic Analyst

hace 2 semanas


Bogotá, Bogotá D.E., Colombia Publicis Global Delivery (PGD) A tiempo completo

Publicis Global Delivery is looking for a Programmatic Analyst who has led digital campaigns for assigned advertisers. The candidate should have experience in billing support, setup, taxonomy creation, monitoring, optimization, and reporting for multiple programmatic platforms such as
DV360, TTD, Verizon, Xandr, and MediaMath, among others.

Responsabilities:

Set up programmatic campaigns, within each required platform, following agency and advertiser guidelines.
• Run weekly status calls with internal stakeholders providing performance and pacing strategies.
• Monitoring the health of your campaigns, and ongoing optimization efforts to meet campaign objectives, including daily management of campaign budgets, website conversions, bid management, and ad creative based on performance history and the client's objectives.
• Ensuring the quality of deliverables and campaign setup within the programmatic media platforms.
• Proactively makes suggestions and troubleshoots issues.
• Maintain daily communication with the client's campaign managers.
• Report any issues that can spark within the operation promptly.

SKILLS AND QUALIFICATIONS:

LANGUAGE LEVEL:

B2: Upper Intermediate.

EDUCATION:
• Bachelor's degree in marketing, Advertising, Communication, Business, or any relevant field.

YEAR OF EXPERIENCE:
• 1 – 2 years of experience.


• Intermediate programmatic media campaign management/optimization knowledge.
• Good Communication skills.
• Result oriented skills.
• Attention to detail skills.
• Analytical skills.
• Technical savvy and specifically skilled in any digital vertical.