Marketing Manager

hace 1 semana

Cundinamarca, Colombia The Global Talent Co. A tiempo completo

**Marketing Manager**:
**Full-time (40-Hours Per Week), Remote (LatAm)**

**About Us**:
At** The Global Talent Co.,** we provide opportunities to work with leading innovative technology companies worldwide, offering stable employment, competitive compensation, career growth, and access to a community of 25k+ like-minded marketing professionals.

This role is with a leading health and wellness company that offers natural solutions designed to complement diverse lifestyles. They are dedicated to helping individuals at every stage of their wellness journey, providing innovative products that are both effective and accessible. Their commitment to health is driven by a mission to make well-being attainable for everyone.

This role is focused on brand building, campaign planning, and managing the launch of new product categories for an innovative and fast-paced company in the health and wellness industry.

**Key Responsibilities**:

- ** Brand Management**: Collaborate with cross-functional teams (sales, digital, design, HR) and agencies to execute rebranding campaigns, enhance brand value, and drive in-market execution.
- ** Innovation Strategy**: Work closely with the innovation team to develop and implement Go-To-Market strategies for new product categories, ensuring alignment with brand positioning.
- ** Campaign Management**: Plan and execute integrated marketing campaigns across various channels to drive customer acquisition and retention, ensuring consistency in messaging.
- ** Budget Oversight**: Lead the marketing budget planning process, manage the allocated budget, and provide regular performance updates.
- ** Collaboration**: Work closely with sales teams to support product launches and deliver seamless execution of campaigns across all touchpoints.

**Qualifications**:

- Bachelor’s degree in Marketing, Communications, or Business Administration.
- 5-8 years of experience in CPG or Retail marketing, with expertise in innovation strategy and commercialization.
- Strong project management and organizational skills, with experience in campaign development.
- Excellent verbal and written communication skills.
- Ability to adapt to a fast-paced environment and work on multiple projects simultaneously.

**At The Global Talent Co.**, our mission is to bridge the gap between leading global tech companies and amazing global talent. We believe everyone deserves equal access to opportunities, regardless of the country they are born in.

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