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Product Marketing Intern

hace 2 días

Bogota, Colombia DiDi Global A tiempo completo

Company Overview

DiDi Global Inc. is the world’s leading mobility technology platform. It offers a wide range of app-based services across markets including Asia-Pacific, Latin America and Africa, including ride hailing, taxi hailing, chauffeur, hitch and other forms of shared mobility as well as auto solutions, food delivery, intra-city freight, and financial services.

DiDi provides car owners, drivers, and delivery partners with flexible work and income opportunities. It is committed to collaborating with policymakers, the taxi industry, the automobile industry and the communities to solve the world’s transportation, environmental and employment challenges through the use of AI technology and localized smart transportation innovations. DiDi strives to create better life experiences and greater social value, by building a safe, inclusive and sustainable transportation and local services ecosystem for cities of the future.

Team Overview

Role Responsibilities

  • Assist in the development of marketing campaigns and initiatives that enhance the experience for drivers with the App.
  • Conduct market and user research on to identify insights that

support the development of marketing strategies.

  • Monitor and report on the performance of marketing campaigns, analyzing data to make recommendations for optimization.
  • Provide support to the product team in creating and updating product documentation, including playbooks and learning documents.

Role Qualifications

  • Currently enrolled in a bachelor's degree program in marketing, business, or a related field.
  • Excellent written and verbal communication skills in Spanish and English.
  • Strong organizational and project management skills, with the ability to prioritize tasks and meet deadlines.
  • Proficient in Microsoft Office Suite (Word, Excel, PowerPoint).
  • Knowledge of social media platforms and analytics tools is a plus.
  • Ability to work independently and collaboratively in a fast-paced environment with peers of different job levels.
  • Demonstrated interest in marketing and a willingness to learn.
  • You are curious about Mobility and Technology
  • You enjoy learning new things
  • Creative thinking

EEO Statement

**You'll love working at DiDi because**

  • We create customer value - We strive to always create valuable experiences for our users in everything we do. Our focus is to always innovate new experiences that are safe, pleasant, and efficient.
  • We are data-driven - We are strong believers in making informed decisions, that’s why we are data-driven. We can better navigate the business landscape strategically by analyzing valuable metrics.
  • We believe in Win-win Collaboration - Success is a team sport. When we work to help our partners and colleagues win, we win, too. While keeping everyone's best interest at heart, we communicate with candor and execute with excellence in all we do.
  • We believe in integrity - Integrity is at the very core of our business. We are people who always want to do the right thing. Our intentions are sincere, we speak our minds and listen to each other.
  • We always strive to do better. That means venturing beyond our comfort zones, learning from our mistakes, and helping each other grow.
  • We believe in Diversity and Inclusion - Diversity is one of our biggest strengths. Our differences are what makes us distinct. We respect each other and believe in equal opportunities for all.

**We are committed to building inclusive and diverse teams.**

We are committed to building inclusive and diverse teams, and a workplace that is free from discrimination and harassment, because that’s how we create better products and services, make better decisions and better serve the communities we’re a part of.