Marketing Manager- Remote

hace 5 días

Bogotá, Colombia Sterling Forever A tiempo completo

This is a Remote Position, for a US based company. Must be fluent in English.

Who We Are

Sterling Forever is a celeb-loved, fast-scaling jewelry brand sold online and through major retailers. We operate in the affordable-luxury space, with waterproof and tarnish-proof collections backed by a lifetime guarantee.

Role

**Responsibilities**:
Marketing Calendar & Campaigns
- Own the marketing calendar and align campaigns to seasonal moments, holidays, and brand priorities.
- Oversee promotional planning, offer testing, and cross-channel execution in partnership with internal teams and external agencies.
- Ensure consistent communication across channels, including retention, paid, and social.
- Manage campaign timelines and approvals.
- Review content for brand alignment and accuracy.
- Track campaign performance and highlight opportunities to optimize engagement and LTV.

Social Media Oversight
- Oversee brand presence across social platforms; ensure content calendars are aligned with marketing campaigns.
- Partner with creative and community teams to ensure timely posting and channel growth.
- Monitor performance and report on audience trends.

Website & Merchandising
- Manage updates to the homepage and promotional banners.
- Curate collections and product features to support key campaigns.
- Partner with merchandising and design teams on seasonal priorities.

Operations & Reporting
- Manage relationships with agencies across paid, retention, and SEO.
- Support monthly and weekly reporting by compiling performance data across channels.
- Track core metrics including CVR, AOV, and retention rates; summarize insights for leadership.
- Coordinate team meetings, agency syncs, and vendor contracts.

Team Support & Growth
- Contribute to process improvements and maintain SOPs.
- Support hiring, interviews, and onboarding of new team members.
- Collaborate across functions to ensure campaigns are delivered on time and to standard.

External Teams Managed
- Paid media agency
- SEO partner
- Design/Development partner

Skills & Attributes
- 3-5 years in e-commerce or consumer marketing
- Strong project management and organizational skills
- Experience managing campaigns across multiple channels
- Ability to analyze performance data and recommend improvements
- Excellent communication and vendor management skills
- Comfortable working under pressure and tight deadlines

Tools & Platforms

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