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Business Lead

hace 3 horas

Medellín, Colombia Brandtech+ A tiempo completo

Brandtech+ is a global team of creative thinkers, tech-savvy trendsetters, and production pros specialising in film, CGI, automation, AI, motion design, and digital/print content. We partner with over 300 clients in 40+ countries and counting. Our focus is to connect clients with high-quality solutions, talent and ambitious opportunities worldwide.

As a part of **The**Brandtech** Group**, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our **AI solutions** enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.

**Role: Business Unit Director**

**Location**:Remote (Living in Mexico/Colombia)

**About the role**:
As the Business Unit Director, you will hold a pivotal leadership role, steering a dynamic team towards innovations and strategic collaborations to elevate client accounts and business growth across the group. With a proven history of expanding portfolios and securing new business, your expertise will be instrumental in crafting bespoke talent and production solutions designed to meet our clients' unique needs. It is essential that you exude confidence and gravitas in all your dealings.

This position encompasses a comprehensive strategic role that includes guiding market-specific digital design, creative development, and production oversight. Within IIG's bespoke business model, you will need to adeptly navigate the complexities of working closely with clients, both on-site and remotely, tailoring solutions that integrate seamlessly with their marketing and advertising ambitions.

A deep familiarity and passion for producing captivating, business-driven creative content and digital advertising across a fully integrated channel mix is imperative. Your agency background will bolster your credentials as a strategic visionary, working alongside clients and agency partners as an integral long-term business ally, shaping brand and marketing strategies while fostering high-level relationships across the group.

Commercial acumen is a cornerstone of this role. You will be responsible for driving collective growth, with an astute command over financial forecasting, profit monitoring, and net revenue enhancement. Your success in this role will be underpinned by your capability to align commercial objectives with strategic vision.

Possessing exceptional management skills, you will lead with cultural sensitivity and regional awareness, supporting senior leadership in identifying and harnessing growth opportunities. An inspirational communicator, you will empower your team, recognize potential, and maintain the high level of energy and positivity that builds a cohesive team spirit.

In this role, you are expected to be a diligent executor with meticulous attention to detail, establishing yourself as a reliable leader who ensures that no detail is overlooked. Your position is of strategic importance both to our clients and to IIG, as we continually refine our digital and content strategy within a complex global landscape. We seek a creative and commercially-minded leader who can drive transformative digital marketing efforts that yield tangible business impacts and expand our influence within clients' marketing budgets.

This is an opportunity to work at the heart of an ever-evolving industry, making a real difference in how digital marketing is perceived and leveraged for business success. If you are ready to partner with clients in navigating this dynamic environment, we expect you to lead with vision and vigor.

**What you will be doing**:

- Accountable for, and owning customer/partnership relationships and revenue growth for the US/West
- Partnering with senior clients/partners to drive opportunity for growth, ensuring satisfaction and maintaining strong partnerships.
- Developing strong, respected relationships at a senior level across the group, to be able to confidently interact with clients and challenging them, when necessary, whilst maintaining a positive relationship
- Be the escalation point for partners for any issues with your teams, taking a problem-solving attitude and approach
- Working closely with the HODs to regularly review ways of working and drive the capabilities in efficiency and/or implementing new or adapted processes to continue to drive account excellence.
- Identify and collaborate with the business' capabilities/verticals to convert business development and new business opportunities
- Identifying and farming opportunities with bespoke creative briefs, working in collaboration with project management teams, creative teams to deliver first class responses
- To be a key person in building the integration and adoption of OLIVER+ engagement models, capabilities & offering into the onsite teams/central teams as well as driving the strategic framework at the centre.
- Working closely with the regional leadership to act as a support in