Social Media Manager

hace 2 días

Bogotá, Colombia MOVE A tiempo completo

MOVE is a rapidly growing start-up company in Southern California that helps businesses grow and outsource Virtual Employees.

**Benefits**:

- Competitive salary
- Strong support system
- Salary increase starting on your first year of employment (only for full-time roles | based on performance)
- Monthly Performance Incentive (only for full-time roles | based on given metrics |can range from $40 - $50)
- Health benefit ($30/month)
- No computer activity monitoring
- Training materials for upskilling provided
- Paid holiday leaves (depending on the holidays that the client observes)
- Paid sick leaves (sick leave convertible to cash if perfect attendance)
- Paid planned leaves
- 13th month pay
- Allowance for SSS and Pag-ibig contribution ($20/month)
- Internet Allowance ($25/month)

**Key Responsibilities**

Social Media Management & Engagement
- Develop and manage a content calendar for platforms like Instagram, LinkedIn, and Facebook.
- Post regularly, engage with followers, and respond to comments and messages.
- Utilize AI tools to schedule posts and optimize for maximum reach and engagement.

Content Creation (Video & Graphic Design)
- Edit videos and podcasts, repurposing long-form content into shorter, social-media-friendly clips (e.g., reels, shorts).
- Design eye-catching graphics using tools like Canva or Adobe Creative Suite.
- Ensure all content aligns with the brand’s voice and aesthetic.

Analytics & Reporting
- Track marketing performance metrics, including engagement, lead generation, and conversion rates.
- Provide actionable insights and recommendations for campaign improvements.

LinkedIn Lead Generation
- Execute LinkedIn lead generation campaigns to attract potential clients.
- Engage with leads through direct messaging and content outreach.

Branding & Graphic Design
- Maintain and enhance brand identity across all digital platforms.

Copywriting
- Ensure consistent and engaging messaging tailored to the target audience.

Ad Hoc Tasks
- Assist with additional tasks and special projects as needed.

**Requirements & Qualifications**
- Proven experience in social media management, digital marketing, and content creation.
- Proficiency in graphic design tools like Canva and Adobe Creative Suite.
- Competence in video editing software such as Premiere Pro or Final Cut Pro.
- Strong familiarity with AI tools for social media scheduling, video editing, and graphic design.
- Excellent written and verbal communication skills in English.
- Analytical skills to track performance and generate actionable insights.
- Strong organizational skills and the ability to manage multiple deadlines effectively.
- **Amenable to work Monday to Friday between 8 AM to 5 PM Pacific Standard Time (PST)**

**Preferred Qualifications**
- Experience with Meta Ads (Facebook and Instagram), including ad creation and performance tracking.
- Background in podcast editing and production.
- Understanding of mental health and parenting topics, particularly those related to teenagers.
- A proactive attitude with a willingness to learn and adapt to changing needs.

**Experience**:

- Content Creation & Management: 2 years (required)
- LinkedIn Lead Generation: 2 years (required)
- Branding: 2 years (required)

**Language**:

- English (required)

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