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Director of Revenue

hace 3 semanas

Bogota, Colombia The Upright Company A tiempo completo

Oversee company-wide revenue generation and build an integrated approach across marketing and sales to create the best customer experience. You'll be responsible for revenue performance and for customer retention, customer growth, and new customer acquisition. Coordinates and aligns marketing, sales, and customer success teams. Implement revenue management strategies and processes in our company, in order to optimize and maximize revenue.

Strategy; work closely with the board to develop and own a strategy to drive incremental revenue and reduce churn.

Persona Development; define ideal buyers, select market segments, and pick audiences to engage using data-driven insights.

Metrics; set up top-down goals and metrics based on both internal goals and external market opportunities in selected markets.

Product; partner with product teams to define offerings, continuously refining value propositions and looking for differentiators.

GTM; define go-to-market models across offers and segments to access buyers, customers, and influencers.

Demand Generation; manage a variety of marketing programs to attract, engage, and convert leads.

Campaign Strategy; oversee campaign strategy, design and execution for marketing and sales to optimise buyer engagement and the efficient and effective execution of sales that maximises demo to closed deals.

Sales Management; manage the sales teams activities and competencies to sell our solutions and manage relationships predictably, so that they meet and exceed targets.

Account Management; ensure Account Managers are executing effectively to maximise retention, up-sell and cross-sell opportunities.

Brand; enable and maintain brand touchpoints to engage buyers across segments.

Infrastructure; integrate the revenue technology stack including marketing automaton, Salesforce CRM, digital channels, business intelligence, and customer data platform.

Recruitment; build a performance-based culture by attracting, hiring, and retaining top sales and marketing.

Budget; manage and allocate the budget to maximise performance.

Oversee revenue management and distribution strategy of the company and manage day-to-day yield operations.

Daily pick-up analysis, strategy adjustments and reporting.

Perform competitive benchmark studies and follow market trends.

Create and maintain a 13-month rolling demand calendar.

Create and develop pricing strategies in conjunction with the individuality of each property.

Provide a weekly dynamic forecast of expected results, variances and budget comparisons.

Manage and oversee strategy for all 3rd party distribution

Responsible for assessing, analysing and pricing group business strategies

Analyze overall monthly hotel performance and provide a summary report with recommendations to improve long-term strategies.

Ensure all related systems are configured correctly, validated and working to full capacity

Oversee and audit the standards and operations of the reservations department.

Ensure web site booking process is maintained up-to-date and functional.

Work in liaison with sales and reservations departments as a team.

Regularly check the input and the quality of data (segmentation, denials tracking, etc )points.

Conduct quarterly property performance reviews and develop strategic and tactical action

Responsible for best practice standards to include: competitor analysis; environmental scanning; market modelling; distribution yield management; business mix yield management; length of stay yield management; inventory availability by channel; pricing control and new pricing concepts

Evaluate the performance of distribution partners and contracted rates (OTA, FIT, tour operator, corporate, consortia, crew, groups, etc ).

Reduce the cost of distribution by finding new less expensive means of delivering business

Prepare an outline for and support the annual revenue budget process.

Advise and coach the client in other operational areas.

4 -6 years of hands-on Hotel Revenue Management experience.

A strong command of both written and spoken English is required; additional languages are an asset.

Highly computer literate with a high-level command of Excel.

Knowledgeable of hotel technology: PMS, Channel Manager, GDS, CRS, Extranets