Senior PPC Specialist

Sigma LLC Bogota, D.C., Capital District, Colombia Senior PPC Specialist Sigma LLC Bogota, D.C., Capital District, Colombia 2 weeks ago Be among the first 25 applicants Get AI-powered advice on this job and more exclusive features. About Us: Thinking IT Holding. is a dynamic and fast-growing company in the Digital Marketing field and online entertainment industry. We specialize in developing engaging marketing experiences for users across global markets. We're currently seeking a proactive and detail-oriented Senior PPC Specialist to support and scale our digital marketing efforts.Key Responsibilities:Strategize and Execute PPC Campaigns: Develop, implement, and manage high-performing paid advertising campaigns across Meta and Google, with a strong focus on performance marketing Budget Management & Scaling: Hands-on management and scaling of significant PPC budgets ($50,000 USD/month or more) to maximize ROI and achieve performance targets Conversion Tracking & Optimization: Implement, manage, and debug advanced conversion tracking solutions, including event setup in Google Tag Manager (GTM), Google Analytics (GA), Meta Pixel, and other relevant tracking platforms Data Analysis & Reporting: Analyze key performance metrics such as CPA, ROAS, LTV, CTR, and CVR. Translate complex performance data into clear, actionable insights and prepare comprehensive reports for stakeholders Campaign Optimization: Continuously monitor, analyze, and optimize campaign performance to improve efficiency, drive user acquisition, and enhance overall campaign effectiveness Market & Competitor Research: Conduct thorough research to identify new opportunities, analyze competitor strategies, and stay ahead of industry trends in the iGaming sector Collaboration: Work closely with other marketing team members and departments to ensure integrated strategies and consistent brand messaging Requirements2+ years of experience in iGaming digital advertising or equivalent verticals Proven track record in performance marketing across Meta and Google; Bing Ads knowledge is a strong plus Hands-on experience managing and scaling PPC budgets of $50,000 USD/month or more Advanced knowledge in conversion tracking, including event setup and debugging in GTM, GA, Meta Pixel, and other tracking platforms Excellent understanding of key metrics: CPA, ROAS, LTV, CTR, CVR, etc Strong analytical and reporting skills—must be comfortable interpreting performance data and translating it into actionable strategies Advanced English is a must BenefitsCompetitive monthly salary, commensurate with experience Performance-based bonuses that reward your achievements A fully remote position, offering flexibility and work-life balance The exciting opportunity to work on high-growth iGaming projects across multiple regions Freedom to implement your SEO strategies with full support and resources from management A performance-based, entrepreneurial culture where your skills and ideas truly matter and make a significant impact Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing Industries IT Services and IT Consulting Referrals increase your chances of interviewing at Sigma LLC by 2x Get notified about new Digital Marketing Specialist jobs in Bogota, D.C., Capital District, Colombia . Bogota, D.C., Capital District, Colombia 1 week ago Digital Marketing Assistant (Latin America) Bogota, D.C., Capital District, Colombia $1,100.00-$1,550.00 1 month ago Bogota, D.C., Capital District, Colombia $8.00-$15.00 1 week ago Bogota, D.C., Capital District, Colombia $800.00-$1,300.00 2 months ago Bogota, D.C., Capital District, Colombia $1,500.00-$1,500.00 3 months ago Bogota, D.C., Capital District, Colombia $3,000.00-$3,500.00 2 weeks ago Bogota, D.C., Capital District, Colombia $1,500.00-$1,500.00 1 month ago Bogota, D.C., Capital District, Colombia 2 weeks ago Retail Media - Amazon Specialist - Future Opportunities Bogota, D.C., Capital District, Colombia 4 months ago Bogota, D.C., Capital District, Colombia $1,500.00-$1,500.00 1 month ago Bogota, D.C., Capital District, Colombia 1 month ago Bogota, D.C., Capital District, Colombia 1 week ago Bogota, D.C., Capital District, Colombia 2 weeks ago Digital Marketing Delivery & Web Shop Manager Bogota, D.C., Capital District, Colombia 3 days ago Performance Marketing Manager - Senior (AR) Bogota, D.C., Capital District, Colombia $45,000.00-$60,000.00 1 week ago Bogota, D.C., Capital District, Colombia CA$30,000.00-CA$48,000.00 1 month ago Bogota, D.C., Capital District, Colombia $1,500.00-$1,500.00 2 months ago Customer Success & Reddit Content Specialist Bogota, D.C., Capital District, Colombia 3 weeks ago Bogota, D.C., Capital District, Colombia 1 week ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr