Specialist, Marketing Technology and Automation
hace 14 horas
Our Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title And Summary Specialist, Marketing Technology and Automation Overview The Global B2B Marketing Operations team is looking for a Specialist of Marketing Operations to support and scale lead gen. campaigns through technology and operational excellence. The ideal candidate is an experienced technical marketer with a track record of creative thinking to develop, execute, measure and optimize lead gen. campaigns. The Global B2B Marketing Operations team is responsible for defining a best-in‑class Lead Generation discipline and scaling it across business units and regions, including to the people, processes, content, technologies, and data. In This Technical Marketing Role, You Will Design HTML email campaigns and templates and target audience segmentation in Salesforce Marketing Cloud (SFMC) Conduct A/B testing of emails to optimize performance. Build lead capture forms and landing pages in Adobe Experience Manager (AEM) Create automated journeys and drip campaigns. Create Cvent landing pages, event invitation and survey emails. Create and manage webinars on Zoom. Measure and analyze campaign performance, effectively communicate outcomes to stakeholders, and assist in the development of performance dashboards. Collaborate with internal stakeholders and tech teams to understand project requirements and deliver high-quality campaign assets. Ensure all marketing communications comply with legal standards and privacy regulations. All About You A bachelor/master’s degree in appropriate field, preferably MBA in marketing, business, communication or a related field. Over 3 years of experience in marketing technology and automation. Hands‑on experience with Salesforce Marketing Cloud (SFMC), with a focus on Email Studio, Journey Builder and Automation Studio, and experience in Salesforce Sales Cloud. Proficiency in HTML and CSS for building email templates. Fluent English‑speaking skills. Excellent communication and interpersonal skills. Experience in creating webinars in Zoom/On24. Experience in Cvent is a plus. Knowledge of data privacy standards/guidelines i.e., GDPR, CAN‑SPAM, CPPA etc. Strong analytical and problem‑solving abilities. The candidate should preferably be based in Bogota, Colombia. We are working in a hybrid mode, so the candidate should be available to go to the Mastercard office 3 times a week. Please, upload your CV in English, if possible. Corporate Security Responsibility Abide by Mastercard’s security policies and practices; Ensure the confidentiality and integrity of the information being accessed; Report any suspected information security violation or breach, and Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines. #J-18808-Ljbffr
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Specialist, Marketing Technology and Automation
hace 2 semanas
WorkFromHome, Colombia Mastercard A tiempo completoOur Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships...
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Marketing Tech
hace 14 horas
WorkFromHome, Colombia Mastercard A tiempo completoA leading global payments company is seeking a Specialist, Marketing Technology and Automation located in Colombia. This role involves designing email campaigns, conducting A/B testing, and managing lead generation initiatives. The ideal candidate will have over 3 years of experience with marketing technology, particularly with Salesforce Marketing Cloud and...
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Hybrid Marketing Tech
hace 2 semanas
WorkFromHome, Colombia Mastercard A tiempo completoA leading global technology company is seeking a Specialist in Marketing Technology and Automation based in Bogotá, Colombia. The role involves designing email campaigns, performing A/B tests, and creating landing pages. Candidates should have over 3 years of experience in marketing technology, hands-on knowledge in Salesforce Marketing Cloud, and...
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Commercial Marketing Specialist
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WorkFromHome, Colombia Rockwell Automation A tiempo completoCommercial Marketing Specialist page is loaded## Commercial Marketing Specialistremote type: Hybridlocations: Bogota, Colombia: Mexico City, Mexico: Santiago, Chiletime type: Full timeposted on: Posted 9 Days Agotime left to apply: End Date: January 5, 2026 (22 days left to apply)job requisition id: R Rockwell Automation is a global technology leader focused...
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Commercial Marketing Specialist
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WorkFromHome, Colombia Rockwell Automation A tiempo completoRockwell Automation is a global technology leader focused on helping the world’s manufacturers be more productive, sustainable, and agile. With more than 28,000 employees who make the world better every day, we know we have something special. Behind our customers - amazing companies that help feed the world, provide life‑saving medicine on a global...
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Global Commercial Marketing Lead
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WorkFromHome, Colombia Rockwell Automation A tiempo completoA global technology leader is seeking a Commercial Marketing Specialist to develop marketing programs aimed at maximizing customer demand and sales growth. This hybrid role involves collaborating with various internal teams worldwide and managing extensive marketing campaigns. The ideal candidate should possess a degree related to business or engineering and...
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Growth Marketing Specialist
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Localization Quality and Automation Specialist
hace 4 días
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Remote-Ready Digital Marketing Specialist
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WorkFromHome, Colombia Nearshore Business Solutions A tiempo completoA leading marketing firm in Bogotá is seeking a Digital Marketing Specialist to execute and optimize campaigns across multiple channels while driving lead generation and enhancing digital engagement. The successful candidate will have a degree in Marketing or related field, strong analytical skills, and hands-on experience with Google Ads, Meta Ads, and...
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Business Intelligence
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WorkFromHome, Colombia Rockwell Automation A tiempo completoBusiness Intelligence & Process Mining Specialist Join to apply for the Business Intelligence & Process Mining Specialist role at Rockwell Automation . Position Summary The Business Intelligence & Process Mining Specialist drives process optimization initiatives across Latin America by leveraging advanced process mining, business intelligence, and...
