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Turn creativity into conversion - and strategy into global influence. Work with an international brand that values your expertise, your growth, and your ability to make audiences connect across borders. Here, every campaign you build shapes engagement on a global scale. As part of an international team, you'll design impactful campaigns, master automation, and make your mark in the world of digital engagement. It's a global career opportunity that lets you build legacy and expertise right from home. Job Description As an Email Marketing Specialist , you'll be responsible for creating, executing, and optimizing email campaigns that drive engagement, nurture leads, and support revenue growth. You'll combine creativity with analytics to build meaningful connections and deliver measurable impact across international markets. Job Overview Employment type: Indefinite term type contract Work setup: Work From Home (Colombia) 5 days work week Work from home arrangement 20 vacation days in total Fully customized Emapta laptop and peripherals Indefinite term type contract Direct exposure to our clients Diverse and supportive work environment Unlimited upskilling through Emapta Academy courses (Want to know more? Visit Qualifications We Seek Bachelor’s degree in Marketing, Communications, or related field (or equivalent experience) 3+ years of experience in email marketing, marketing automation, or digital marketing Proficiency with email marketing platforms (e.g., HubSpot, Mailchimp, Marketo, Klaviyo, Pardot, etc.) Strong analytical skills with the ability to interpret data and generate insights Experience with A/B testing, segmentation, and CRM integration Excellent copywriting, editing, and communication skills Working knowledge of HTML/CSS for email is a plus Core Competencies Core Email Marketing Experience Proficiency in HTML Experience with a Top-Tier Email Service Provider (ESP) Strategic thinking and execution Ability to analyze metrics Skills Experience in B2B or e-commerce marketing Familiarity with Salesforce, HubSpot, or similar CRMs Knowledge of deliverability best practices and email authentication (SPF, DKIM, DMARC) Your Daily Tasks Campaign Management: Plan, build, and deploy email campaigns including newsletters, product updates, promotional emails, and nurturing sequences. Content & Design Collaboration: Collaborate with content creators, designers, and sales teams to develop compelling copy, visuals, and CTAs. Segmentation & Automation: Develop and manage audience segmentation strategies to deliver personalized experiences. Testing & Optimization: Conduct A/B testing on subject lines, send times, messaging, and creative to optimize performance. Analytics & Reporting: Track, analyze, and report on key KPIs (open rates, CTR, conversion, bounce rates, unsubscribe trends). Compliance & Best Practices: Maintain compliance with email regulations (CAN-SPAM, GDPR, etc.). About the Client Simplifying Success for Global Entrepreneurs Our client is a fast‑growing U.S.-based company helping entrepreneurs around the world launch and grow their businesses with ease. Through intuitive digital solutions, expert support, and a commitment to innovation, they've simplified complex legal and compliance processes for thousands of clients globally. They champion collaboration, creativity, and continuous learning—empowering their teams to create digital experiences that drive real-world results. Joining them means being part of a mission‑driven company that transforms how people start and succeed in business. Welcome to Emapta Colombia At Emapta, you’re not just joining an industry‑leading outsourcing provider; you’re becoming part of a community that celebrates the rich cultural tapestry of Colombia. Our track record of success and diverse international clientele across various industries provide a solid foundation for your career. With over 1,000 global partners preferring to open remote jobs in the country, our vision is to help you and thousands more Colombians reach your full potential and dreams without the need to leave the country and work abroad. Join forces with passionate professionals who share the desire to make a meaningful impact through premium global opportunities, all at your fingertips. Emapta isn’t just a company; it’s a community that values the balance between work and life. Start a truly exciting journey with us and discover how your talent can flourish in a setting that celebrates the spirit of Latin America. #J-18808-Ljbffr
