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Agency Growth Manager
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Location TikTok Bogota, D.C., Capital District, Colombia Responsibilities Team Introduction The livestream industry has seen tremendous growth in recent years and has become the next growth driver for TikTok global business. It also brings great joy to users globally and it creates a new channel for our creators to show themselves. Creators are at the center of our operations. Through professional agencies and MCNs that specialize in livestreaming, we are building scale and democratization of the livestreaming business. In this role of Agency Growth Manager, you will carry out two main sets of responsibilities that will drive business growth in a sustainable way: Agency Management Design TikTok LIVE Latam's agency growth strategy for recruiting, retaining, and helping agencies scale up in their business on the platform. Design agency's benefit system and growth program to incentivize better performance and sustainable revenue growth. Conduct day‑to‑day management directly with agency managers and their creators to materialize and iterate the strategic programs to deliver business results, and provide additional support to agencies and their creators for content and platform guideline needs. Build LIVE showcases with successful agencies to increase the positive impact of working with the platform in the agency community. Collaborate with internal and cross‑functional teams to carry out in‑app and out‑of‑app campaigns and drive participation and results from agency creators. Monitor results metrics for agency growth and performance, and conduct regular analysis to generate operational insights for improvement. Agency Education and Capacity Building Design LIVE's agency empowerment program with practical tips and know‑how about how to scale up agency operations and revenue potential, focusing on agency professionalization. Facilitate business and industry knowledge transfer from top agencies to emerging agencies, learning from global best practices and localizing the expertise to educate local agencies on how to scale. Share the platform know‑how on content tips and trends to agencies to improve their creators' LIVE performance and revenue generation. Conduct training to agencies for the above topics, leveraging different tools and social platforms. Qualifications Minimum Qualifications Bachelor's degree or above. 2+ years of working experience in sales, account management, or managing agencies. Data/analytical skills: Ability to draw business insights using analytics, track performance, create strategies, and execute to deliver results. Proficient in English and Spanish to communicate with external stakeholders in LATAM. Preferred Qualifications Experience with livestreaming content. Candidates who are sensitive to cultural trends, possess a good understanding of the content industry, creator economy, and business acumen on newly emerged industries. About TikTok TikTok is the leading destination for short‑form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo. Why Join Us Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity, and bring joy – a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make an impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us. Diversity & Inclusion TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too. TikTok Accommodation TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at #J-18808-Ljbffr
