Programmatic Media Specialist

hace 6 días


Bogotá, Bogotá D.E., Colombia Publicisgroupe A tiempo completo
Company Overview

Publicis Global Delivery (PGD) is a leading global capability platform that combines talent, technology, and operations to deliver innovative solutions for clients. With expertise across media, data, technology, commerce, and production in all regions of the world, PGD enables global scale, innovation, and transformation every day.

Job Description

We are seeking a skilled Programmatic Media Specialist who will play a crucial role in handling large budgets for media campaigns for our Media clients. The ideal candidate will develop specific campaigns to create and maintain high levels of quality outcomes with a deep understanding of media analytics and reporting.

Key Responsibilities
  • Assist in implementing programmatic campaigns within required platforms, following agency and advertiser guidelines.
  • Measure and report campaign performance against goals using proper KPIs, compiling data across several programmatic media platforms and creating weekly/monthly reports.
  • Run weekly status calls with internal stakeholders to provide performance and pacing strategies.
  • Report any operational issues promptly.
  • Participate in programmatic and digital media training sessions and complete required certification and updates.
  • Demonstrate diligence, attention to detail, and adherence to best practices.
  • Prepare client reports and provide insights and recommendations.
  • Making basic campaign adjustments such as budget and bid updates.
Qualifications
  • Intermediate knowledge of DV360 or The Trade Desk.
  • Prior experience in media is beneficial.
  • Excellent communication skills.


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