Product Marketing Leader
hace 1 semana
We are seeking a highly skilled Product Marketing Leader to join our team. As a key member of our product marketing organization, you will be responsible for developing and executing go-to-market strategies that drive sales and marketing effectiveness.
Key Responsibilities- Work closely with sales and product teams to develop and execute go-to-market strategies and playbooks that enable teams across the globe to market our products.
- Conduct market analysis to have a deep understanding of the competitive landscape and help establish product differentiation.
- Lead and be accountable for product launches, from establishing phased roadmaps with product to planning, executing, and enabling all regional marketing, sales, and CX teams.
- Develop and execute marketing programs and sales collateral that articulate the benefits of our products and help move prospects and customers through the sales cycle.
- Collaborate with cross-functional teams to develop and execute product positioning, messaging, and marketing strategies that drive sales and marketing effectiveness.
- 3+ years of experience in product marketing, with experience in B2B SaaS as a plus.
- Proven track record and hands-on experience with leading and coordinating initiatives across product and sales & marketing organizations.
- Craft obsession and deeply care about consistency, tone of voice, and look-and-feel of our brand.
- Proficiency in written communication with an ear for 'voice' and an eye for grammar and spelling.
- Metrics-driven and analytical; proven ability to prioritize, drive, and achieve results.
- Systemic thinking to provide simple solutions to complex problems.
- Great communication skills to talk about our work, product, and industry in an engaging and easy-to-understand way.
VTEX is the composable and complete commerce platform that delivers more efficiency and less maintenance to organizations seeking to make smarter IT investments and modernize their tech stack. Through our pragmatic composability approach, we empower brands, distributors, and retailers with unparalleled flexibility and comprehensive solutions, enabling them to invest solely in what provides a clear business advantage and boosts profitability.
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