Marketing Communications Specialist

hace 5 días


Bogotá, Bogotá D.E., Colombia Salvatech A tiempo completo

About Us

Salvatech is a leading provider of innovative outsourcing services that help companies grow their staff abroad. We pride ourselves on our collaborative and innovative work environment.

Email Marketing Specialist

The Email Marketing Specialist is responsible for developing and managing email marketing campaigns that effectively engage the target audience and drive conversions. This role requires strong analytical skills to interpret email performance data and generate insights.

Key Responsibilities

  • Develop and manage email marketing campaigns that align with marketing goals.
  • Create engaging email content and templates that resonate with the target audience.
  • Segment email lists and personalize messages to improve engagement and results.
  • Analyze email performance and optimize campaigns for better results.
  • Collaborate with other marketing teams to ensure cohesive campaigns.

Requirements

  • Proficiency in English and Spanish (written and spoken).
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Minimum 3 years of experience in email marketing and campaign management.
  • Proven track record of developing and executing successful email marketing campaigns.
  • Strong writing and editing skills.
  • Proficiency with email marketing platforms (e.g., Zoho Campaigns).
  • Analytical skills to interpret email performance data and generate insights.


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