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Digital Content Strategist

hace 1 mes


Medellín, Antioquia, Colombia Virtuealliance A tiempo completo

Medellin, Colombia | Estimated salary: $45,000 - $60,000 per year. At Virtue Alliance, we're a team of innovators at the forefront of self-funded insurance solutions. Our mission is to help employers reinvent their health plans through cutting-edge insurance solutions. We collaborate with brokers and their employers to provide strategic health insurance guidance through live events, partnerships, and education.

**Our Core Values:**
We're guided by six core values: inspirational, accountable, transparent, disciplined, aligned, and results-oriented. These values are the backbone of our business and play a crucial role in our hiring process.

**The Role:**
We're seeking a creative and strategic Social Media Manager to join our dynamic team. As a key member of our marketing team, you'll play a vital part in shaping our brand's digital presence and driving our marketing efforts to new heights.

**Key Responsibilities:**
• Execute comprehensive social media strategies that align with our marketing goals.
• Stay up-to-date with the latest social media trends, tools, and best practices.
• Collaborate with our design team to create engaging content across various social media platforms (Facebook, Twitter, Instagram, LinkedIn, YouTube).
• Monitor and respond to comments, messages, and mentions in a timely and professional manner.
• Prepare regular reports on social media metrics, including engagement and reach.
• Coordinate the production of our podcast/webinar series, including scheduling, recording, editing, and publishing episodes.
• Work with our marketing team to develop podcast topics and scripts.
• Write and edit compelling content for blog posts, newsletters, and other marketing materials.
• Ensure all content aligns with our brand voice and messaging.
• Collaborate with our marketing team members to develop and execute content marketing strategies.
• Coordinate all event logistics, including venue selection, catering, audiovisual equipment, transportation, and accommodations.
• Manage on-site event execution, including setup, coordination, and teardown.