Digital Communications Specialist

hace 3 días


Departamento de Nariño, Colombia Lupin A tiempo completo

Job Title: Manager - Corporate Communication

Location: Not specified

Company: Lupin

About the Role:

This role is focused on developing and implementing a comprehensive digital and social communications strategy for Lupin.

  1. Develop and execute a digital and social communications plan to enhance the company's reputation and engagement.
  2. Curate effective campaign strategies and develop narratives aligned to the business strategy.
  3. Drive and build an integrated communications plan for social and digital platforms.
  4. Benchmark Lupin against best practices in the industry and develop a cohesive narrative.
  5. Ensure the corporate tonality is adopted for all digital engagements.
  6. Have clear and defined measurement metrics for delivery month on month.
  7. Explore newer tools and formats to provide better efficiencies and ROI.
  8. Create and maintain a calendar for social and digital platforms.
  9. Manage Online Reputation Management in real-time.
  10. Map communication risk footprint and draw up mitigation plans.

Requirements:

  1. 11-12 years of experience in a Communications role, with a major part of it in a digital/social role.
  2. Excellent written and spoken communication skills.
  3. Clear and strategic thinking, with a creative mindset.
  4. Ability to collaborate with various stakeholders, both internal and external.
  5. Experience in working with external agencies.
  6. Capability to engage with the leadership team, provide support and manage expectations.
  7. Constantly keeps oneself abreast of best practices in the industry.
  8. Has a good idea of social and digital developments.
  9. Able to think in a balanced manner and provide counsel.
  10. Experience in managing a portfolio of digital and social communications channels.
  11. Knowledge and experience in using digital and social media analysis and insight to guide strategy and communication output.
  12. Experience in leading a team and managing performance.


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