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Digital Marketing Specialist

hace 1 mes

Medellín, Antioquia, Colombia Smart Capital Center A tiempo completo

About Us: Smart Capital Center is a cutting-edge technology company that operates at the intersection of Generative AI, Finance, and Real Estate. Our platform is transforming the real estate investment and financing transactions by digitizing processes, automating workflows, and delivering deep insights. We proudly serve some of the largest real estate companies in the U.S., including JLL, Pacific Life Insurance, KeyBank, and many others.

The Opportunity: As we continue to grow rapidly, we're looking for a Junior Digital Marketing Manager to join our dynamic team. This role will work closely with our Marketing Team to develop and implement strategies that drive growth and shape the future of Commercial Real Estate.

Key Responsibilities:

  • Develop and execute multi-channel digital marketing campaigns to drive awareness and conversions.
  • Optimize content across our website and social media platforms, including LinkedIn, Instagram, and Facebook.
  • Plan, create, and implement email-based marketing campaigns to engage prospects and clients.
  • Track, analyze, and report on the performance of marketing campaigns to continuously improve results.
  • Manage SEO reporting and provide recommendations to enhance website performance and ROI.
  • Collaborate with the team to improve website design, product visibility, and KPIs.
  • Stay ahead of digital marketing trends, technologies, and best practices to keep us innovative and competitive.
  • Oversee all social media accounts, ensuring content is engaging and on-brand.
  • Conduct competitor analysis and market research to identify new opportunities and areas for improvement.
  • Forecast future sales and performance trends based on data analysis.

Qualifications:

  • Bachelor's degree in Marketing, Advertising, or a related field.
  • 1-2 years of experience in digital marketing, preferably in a fast-paced environment.
  • Strong project management skills with the ability to juggle multiple tasks.
  • A self-starter who thrives in independent work but can also collaborate effectively in a team setting.
  • Excellent communication and organizational skills.
  • Detail-oriented with a strong sense of urgency and a "can-do" attitude.
  • High integrity and trustworthiness in all professional dealings.
  • Experience with Google Analytics, Google Ads, and Email Marketing Platforms (preferred).

Why Work with Us?

  • Be at the forefront of innovation, helping to transform a $17 trillion industry.
  • Work with professionals from top FinTech, CRE firms, and leading financial institutions as they digitalize their operations.
  • Enjoy the flexibility of remote work while contributing to meaningful projects with huge industry impact.
  • Collaborate with a supportive, highly efficient management team that values agility over bureaucracy.
  • Join a small, highly professional team where your contributions will be recognized.
  • Competitive compensation and benefits, including generous paid time off.
  • Work for one of GlobeSt.com's Best Places to Work and CRE Tech Influencers for 2021.